Published: Apr-2021 | Format: PDF | Market Research Store | Number of pages: 167 | Code: MRS - 828563
According to the report published by Market Research Store, global demand for the adult oral care products market was estimated at approximately USD 30,000 Million in 2019 and is anticipated to generate revenue of around USD 45,000 Million by end of 2026, growing at a CAGR of around 6% between 2020 and 2026.
Increased prevalence of dental caries, periodontal diseases, and other dental diseases, increasing oral hygiene awareness, rising dental healthcare expenditure, and a rise in the number of small/private clinics with dental dispensaries are some of the factors driving this market's development. Product advances by key players, as well as substantial investment in marketing and promotional campaigns to meet wider consumer bases, have a significant influence on the global oral care industry. Consumer knowledge of technological advances in the oral care industry, on the other hand, is stifling development
Increased prevalence of dental caries, periodontal diseases, and other dental diseases rising oral hygiene awareness, rising dental healthcare expenditure, and a rise in the number of small/private clinics with dental dispensaries are all contributing to the market's development.
People's growing understanding of cosmetic dental treatment helps in enhancing the appearance and preserving fresh air, which is also one of the major factors driving up demand for oral care products. People are increasingly turning to cosmetic whitening products to improve their dental aesthetics.
One of the most popular target populations in the industry is the elderly. This population is at an increased risk of developing a variety of oral diseases. According to the Centers for Disease Control and Prevention (CDC), one out of every five people in the United States aged 65 and up has already lost a tooth. Brushing and flossing with fluoride-containing toothpaste, using mouthwash, and seeing the dentist regularly are all recommended.
The toothbrush group is projected to have the highest market share. The advent of innovative devices, such as electric and battery-powered toothbrushes, has largely contributed to this. These products have additional features including complete mouth washing and various modes of use, such as deep clean, regular clean, tongue cleaning, whitening, and massaging.
The market is divided into two segments based on application: home and dentistry. Manufacturers have increased the use of oral care products at home as a result of creative and easy-to-use products, making home the largest and fastest-growing market. The segment is also projected to be the fastest-growing segment during the forecast period owing to its increasing use for at-home applications. Besides, these devices are easy to use and carry, portable, and are comparatively economical than the countertop variants. Due to the rising usage of at-home applications, the cordless segment is also expected to be the fastest-growing during the forecast era. Furthermore, these devices are compact, simple to use and transport, and are less expensive than countertop versions.
North America, Europe, Asia Pacific, Latin America, and the Middle East, and Africa are the regions in which the global oral care/oral hygiene market is divided. During the forecast period, Asia Pacific is projected to rise at the fastest pace. The high growth rate of this area is primarily due to a rise in the number of geriatrics with edentulism, increasing prevalence of dental caries and other periodontal diseases in children and adults, rising healthcare expenditure (coupled with rising disposable income), rising oral healthcare awareness, and willingness to spend more on dental caries. The high growth rate of this area is primarily due to a rise in the number of geriatrics with edentulism, increasing prevalence of dental caries and other periodontal diseases in children and adults, rising healthcare expenditure (coupled with rising disposable income), rising oral healthcare awareness, and willingness to spend more on dental caries.
The major players dominating the global adult oral care products market in terms of revenue and development are Colgate-Palmolive Company, Ultradent Products Inc, The Procter & Gamble Company, Young Dental, Unilever plc., The Himalaya Drug Company, GlaxoSmithKline plc., LG, Household and Health Care Ltd, Johnson & Johnson, Henkel AG & Co. KGaA, Koninklijke Philips N.V., Dentaid, Ltd, GC Corporation, Orkla, Dr. Fresh, LLC, Dabur India Ltd., 3M Company, Perrigo Company plc, Lion Corporation, Sunstar Suisse S.A., Church & Dwight Co, Inc., and Others. For example, Oral-B, a Procter & Gamble brand, presented Oral-B iO, a charging-based toothbrush that offers a skilled hygienic feeling in the comfort of your own home, in August 2020. To provide optimum oral health, the product includes revolutionary features such as a smart pressure sensor, a linear magnetic drive, a redesigned brush head, and a smart display with personalized brushing mode. Colgate-Palmolive Company released a groundbreaking product, Colgate Optic White Advanced LED Whitening Procedure, in October 2019 that promises to whiten teeth by six shades in just ten days. These products deliver consumers home comfort, causing augmented demand, particularly in the United States. With the launch of the Polident brand in November 2020, GSK Consumer Healthcare joined the advanced denture care market in India.
Adult Oral Care Products
Adult Oral Care Products