Insights into the Industry
The event industry has been witnessing optimal growth in recent years and is likely to continue even in upcoming years. The growth of event ’s industry size can be attributed to rising investments in research & development activities, entry of new players, product innovation, technological breakthroughs, effective allocation of resources, and growing competition among business rivals to expand its regional as well as customer base. Supportive government policies and incentives, as well as favorable laws, are projected to determine the growth of the event market in foreseeable future. An increase in the spending capacity of customers with the rise in disposable income will further contribute towards event 's market proceeds.
This market research report is a comprehensive overview of the events taking place in the event industry and impacting its growth. Our report divides the event market into various segments or categories based on products, applications, region, etc. Additionally, our research analysts have listed the key players of the global event market and compared them based on metrics such as market revenue, Y-O-Y sales, shipments volume, historical data, and successful implementation of business strategies such as strategic alliances, mergers & acquisitions, joint ventures, product development, and partnerships & collaborations.
Market Research Store (MRS) published a brand new report titled “Event Market research report which is segmented by Products (Cloud, On-Premise), by Applications (Corporate, Government, Association, Education), by Key Players/Companies GEVME, Cvent, Bizzabo, Constant Contact, Eventable, Swoogo, Splash, Chumi Technologies, Aventri, Audiencetools”. In 2020, the global event market value was registered at XX (USD Million/Billion) and is predicted to reach XX (USD Million/Billion) at a CAGR of XX% by 2028.
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| Report Attributes | Report Details |
|---|---|
| Report Title | Event Market Research Report |
| By Products | Cloud, On-Premise |
| By Applications | Corporate, Government, Association, Education |
| By Key Players | GEVME, Cvent, Bizzabo, Constant Contact, Eventable, Swoogo, Splash, Chumi Technologies, Aventri, Audiencetools |
| Regions Covered | North America, Europe, Asia Pacific (APAC), Latin America, Middle East And Africa (MEA) |
| Countries Covered | North America : U.S and Canada Europe : U.K, Spain, Germany, Italy, Russia, France, Rest of Europe APAC : Japan, India, China, Australia, South Korea, South East Asia, Rest of Asia Pacific Latin America : Mexico, Brazil The Middle East And Africa : South Africa, UAE, Saudi Arab, Rest of MEA |
| Base Year | 2020 |
| Historical Year | 2016to 2020 (Depending on availability, data from 2010 can be offered) |
| Forecast Year | 2028 |
| Number of Pages | 104 |
| Customization Available | Yes, the report can be tailored to meet your specific requirements. |
Based on these findings, the global event industry study suggests strategies to existing market participants as to how they can improve & reinforce their market position. In addition to this, the study also recommends successful market penetrating strategies for new entrants. Furthermore, event industry study report has included all major manufacturers and distributors operating in the event market across all major regions.
Event Market Strategic Analysis
Various analytical methods such as Porter’s Five Force Analysis, SWOT analysis, Market Share Analysis, Competitive Analysis, PESTEL Analysis, Market Attractiveness Analysis, and Value Chain Analysis have been used to analyze the market in the research report. These assessments help users of the report in examining and evaluating event market on the basis of different metrics such as switching costs, economies of scale, current sales, brand loyalty, brand equity, capital investments, production rights, research & development activities, copyrights & patents, legislations, effects of promotional activities, and consumer preferences.
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The information provided in our market research report is anticipated to help the industry stakeholders in the effective decision-making process and successful business outcomes. Moreover, we have been using Ansoff Matrix to help firms analyze and plan their business growth strategies.
Additionally, our report contains a growth-share matrix that aids firms’ business decisions for prioritizing their myriad businesses. We have also included GE Nine Cell Matrix that is helpful in making strategic planning and can help firms in determining their position in the market along with analyzing their growth strategies.
Our researchers also make use of the perceptual map to demonstrate how to target consumers feel about a given brand and form perception about it. We have also included the Customer-Based Brand Equity (CBBE) Model for helping firms effectively position their brands.
Event Market Key Trends Analysis
The key factors influencing the growth of the event market have been assessed in the report. Factors having a huge influence on market demand and restraining factors that impact the development of the market are both addressed rigorously & in-depth in our global market research report.
Furthermore, trends that play a key role in market’s growth are discussed comprehensively in the report. Moreover, a large number of qualitative factors or measurements are included in the report and this includes operating risks and major obstacles encountered by players in the industry.
Event Market Key Segment Analysis
The report delivers a critical assessment on the event market by segmenting it based on Products, Applications, and region. All the segments and categories of the event market have been evaluated based on past, present and future trends and are key parameters determining & defining the growth of the market.
The data for the market and its segments and categories are provided from 2016 to 2028. The report has identified the key segments and categories contributing substantially towards overall market growth in terms of revenue & volume.
Based on Products, the global event market is segmented into Cloud, On-Premise. Comprehensive qualitative and quantitative this segment analysis will be provided in the report from 2016 to 2028.
Based on Applications, market is divided into Corporate, Government, Association, Education. A slew of business growth opportunities and dynamics affecting the different segments are analyzed and discussed in the report.
Impact Assessment of COVID-19
The COVID-19 outbreak has wreaked havoc on worldwide economic and social systems. The disease has entered several industries' value and supply chains, including the event market. The government imposed lockdowns in various locations. We will examine the impact of the COVID-19 pandemic on the global market, looking at both demand and supply.
The COVID-19 pandemic's short- and long-term impacts would be explored to provide a summary. This would help build business plans for all market participants, including manufacturers, vendors, suppliers, distributors, and end-users, during and after the epidemic.
Event Market Regional Trends and Market Player’s Analysis
On the basis of region, the market is segregated into North America, Latin America, Asia Pacific, Europe, and the Middle East & Africa.
The major players holding a huge chunk of market share in the global event market and impacting market profitability are evaluated after considering their product & services revenue, sales, business plans, innovations, and growth rate. The final position of a player in the market depends on market events or market happenings, new product launches, mergers & acquisitions, benchmarking, regional expansions, and technical innovations.
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For all the key stakeholders of the market, value chain and technology ecosystem, as well as the information provided in this market research report, will prove beneficial. The study offers an outline of the company’s market share and an extensive summary of the major players in the event market.
Some of the leading players profiled in the global event market are,
- GEVME
- Cvent
- Bizzabo
- Constant Contact
- Eventable
- Swoogo
- Splash
- Chumi Technologies
- Aventri
- Audiencetools
The Key Audiences for Event Market Report
- Research Institutes & consulting firms
- Industry Leaders, as well as companies, aspiring to enter the event market
- Student and universities
- Solution Providers, product providers, service providers, and other players in the industry
- Associated private firms and government bodies
- Individuals interested to learn about market
The report segments of the global event market are as follows:
Global Event Market: By Products
- Cloud
- On-Premise
Global Event Market: By Applications
- Corporate
- Government
- Association
- Education
The Most Important Research Methodologies
Primary sources include industry experts from management corporations, processing organizations, and analytical service providers who serve businesses across the sector's value chain. We interviewed key sources to acquire qualitative and quantitative data and analyse future prospects.
Primary research undertaken for this report comprised interviews with industry professionals such as CEOs, Vice Presidents, Marketing Directors and Technology Directors of strong core organizations and institutions in major event . We interviewed them to get qualitative and quantitative data.
The following are the justifications for purchasing the global Event market report:
- Statistical data is well-referenced, and the source is a significant resource for directing interested companies.
- Market development trends and marketing channels that are cutting-edge are discussed.
- The feasibility and growth rate of the market as a whole over the foreseeable future are determined.
- The competitive landscape and demographic research provide a clear picture of the current state of the market on an international scale.
- A thorough examination of development policies and plans, manufacturing processes, and costing provides a more accurate picture of import/export consumption, supply and demand, pricing, revenue, and gross margins, among other things.
- Customization is possible based on the client's requirements.
Frequently Asked Questions
- GEVME
- Cvent
- Bizzabo
- Constant Contact
- Eventable
- Swoogo
- Splash
- Chumi Technologies
- Aventri
- Audiencetools
Table Of Content
Table of Content 1 Report Overview 1.1 Study Scope 1.2 Key Market Segments 1.3 Regulatory Scenario by Region/Country 1.4 Market Investment Scenario Strategic 1.5 Market Analysis by Type 1.5.1 Global Event Marketing Software Market Share by Type (2020-2026) 1.5.2 Cloud 1.5.3 On-Premise 1.6 Market by Application 1.6.1 Global Event Marketing Software Market Share by Application (2020-2026) 1.6.2 Corporate 1.6.3 Government 1.6.4 Association 1.6.5 Education 1.7 Event Marketing Software Industry Development Trends under COVID-19 Outbreak 1.7.1 Global COVID-19 Status Overview 1.7.2 Influence of COVID-19 Outbreak on Event Marketing Software Industry Development 2. Global Market Growth Trends 2.1 Industry Trends 2.1.1 SWOT Analysis 2.1.2 Porter’s Five Forces Analysis 2.2 Potential Market and Growth Potential Analysis 2.3 Industry News and Policies by Regions 2.3.1 Industry News 2.3.2 Industry Policies 2.4 Industry Trends Under COVID-19 3 Value Chain of Event Marketing Software Market 3.1 Value Chain Status 3.2 Event Marketing Software Manufacturing Cost Structure Analysis 3.2.1 Production Process Analysis 3.2.2 Manufacturing Cost Structure of Event Marketing Software 3.2.3 Labor Cost of Event Marketing Software 3.2.3.1 Labor Cost of Event Marketing Software Under COVID-19 3.3 Sales and Marketing Model Analysis 3.4 Downstream Major Customer Analysis (by Region) 3.5 Value Chain Status Under COVID-19 4 Players Profiles 4.1 GEVME 4.1.1 GEVME Basic Information 4.1.2 Event Marketing Software Product Profiles, Application and Specification 4.1.3 GEVME Event Marketing Software Market Performance (2015-2020) 4.1.4 GEVME Business Overview 4.2 Cvent 4.2.1 Cvent Basic Information 4.2.2 Event Marketing Software Product Profiles, Application and Specification 4.2.3 Cvent Event Marketing Software Market Performance (2015-2020) 4.2.4 Cvent Business Overview 4.3 Bizzabo 4.3.1 Bizzabo Basic Information 4.3.2 Event Marketing Software Product Profiles, Application and Specification 4.3.3 Bizzabo Event Marketing Software Market Performance (2015-2020) 4.3.4 Bizzabo Business Overview 4.4 Constant Contact 4.4.1 Constant Contact Basic Information 4.4.2 Event Marketing Software Product Profiles, Application and Specification 4.4.3 Constant Contact Event Marketing Software Market Performance (2015-2020) 4.4.4 Constant Contact Business Overview 4.5 Eventable 4.5.1 Eventable Basic Information 4.5.2 Event Marketing Software Product Profiles, Application and Specification 4.5.3 Eventable Event Marketing Software Market Performance (2015-2020) 4.5.4 Eventable Business Overview 4.6 Swoogo 4.6.1 Swoogo Basic Information 4.6.2 Event Marketing Software Product Profiles, Application and Specification 4.6.3 Swoogo Event Marketing Software Market Performance (2015-2020) 4.6.4 Swoogo Business Overview 4.7 Splash 4.7.1 Splash Basic Information 4.7.2 Event Marketing Software Product Profiles, Application and Specification 4.7.3 Splash Event Marketing Software Market Performance (2015-2020) 4.7.4 Splash Business Overview 4.8 Chumi Technologies 4.8.1 Chumi Technologies Basic Information 4.8.2 Event Marketing Software Product Profiles, Application and Specification 4.8.3 Chumi Technologies Event Marketing Software Market Performance (2015-2020) 4.8.4 Chumi Technologies Business Overview 4.9 Aventri 4.9.1 Aventri Basic Information 4.9.2 Event Marketing Software Product Profiles, Application and Specification 4.9.3 Aventri Event Marketing Software Market Performance (2015-2020) 4.9.4 Aventri Business Overview 4.10 Audiencetools 4.10.1 Audiencetools Basic Information 4.10.2 Event Marketing Software Product Profiles, Application and Specification 4.10.3 Audiencetools Event Marketing Software Market Performance (2015-2020) 4.10.4 Audiencetools Business Overview 5 Global Event Marketing Software Market Analysis by Regions 5.1 Global Event Marketing Software Sales, Revenue and Market Share by Regions 5.1.1 Global Event Marketing Software Sales by Regions (2015-2020) 5.1.2 Global Event Marketing Software Revenue by Regions (2015-2020) 5.2 North America Event Marketing Software Sales and Growth Rate (2015-2020) 5.3 Europe Event Marketing Software Sales and Growth Rate (2015-2020) 5.4 Asia-Pacific Event Marketing Software Sales and Growth Rate (2015-2020) 5.5 Middle East and Africa Event Marketing Software Sales and Growth Rate (2015-2020) 5.6 South America Event Marketing Software Sales and Growth Rate (2015-2020) 6 North America Event Marketing Software Market Analysis by Countries 6.1 North America Event Marketing Software Sales, Revenue and Market Share by Countries 6.1.1 North America Event Marketing Software Sales by Countries (2015-2020) 6.1.2 North America Event Marketing Software Revenue by Countries (2015-2020) 6.1.3 North America Event Marketing Software Market Under COVID-19 6.2 United States Event Marketing Software Sales and Growth Rate (2015-2020) 6.2.1 United States Event Marketing Software Market Under COVID-19 6.3 Canada Event Marketing Software Sales and Growth Rate (2015-2020) 6.4 Mexico Event Marketing Software Sales and Growth Rate (2015-2020) 7 Europe Event Marketing Software Market Analysis by Countries 7.1 Europe Event Marketing Software Sales, Revenue and Market Share by Countries 7.1.1 Europe Event Marketing Software Sales by Countries (2015-2020) 7.1.2 Europe Event Marketing Software Revenue by Countries (2015-2020) 7.1.3 Europe Event Marketing Software Market Under COVID-19 7.2 Germany Event Marketing Software Sales and Growth Rate (2015-2020) 7.2.1 Germany Event Marketing Software Market Under COVID-19 7.3 UK Event Marketing Software Sales and Growth Rate (2015-2020) 7.3.1 UK Event Marketing Software Market Under COVID-19 7.4 France Event Marketing Software Sales and Growth Rate (2015-2020) 7.4.1 France Event Marketing Software Market Under COVID-19 7.5 Italy Event Marketing Software Sales and Growth Rate (2015-2020) 7.5.1 Italy Event Marketing Software Market Under COVID-19 7.6 Spain Event Marketing Software Sales and Growth Rate (2015-2020) 7.6.1 Spain Event Marketing Software Market Under COVID-19 7.7 Russia Event Marketing Software Sales and Growth Rate (2015-2020) 7.7.1 Russia Event Marketing Software Market Under COVID-19 8 Asia-Pacific Event Marketing Software Market Analysis by Countries 8.1 Asia-Pacific Event Marketing Software Sales, Revenue and Market Share by Countries 8.1.1 Asia-Pacific Event Marketing Software Sales by Countries (2015-2020) 8.1.2 Asia-Pacific Event Marketing Software Revenue by Countries (2015-2020) 8.1.3 Asia-Pacific Event Marketing Software Market Under COVID-19 8.2 China Event Marketing Software Sales and Growth Rate (2015-2020) 8.2.1 China Event Marketing Software Market Under COVID-19 8.3 Japan Event Marketing Software Sales and Growth Rate (2015-2020) 8.3.1 Japan Event Marketing Software Market Under COVID-19 8.4 South Korea Event Marketing Software Sales and Growth Rate (2015-2020) 8.4.1 South Korea Event Marketing Software Market Under COVID-19 8.5 Australia Event Marketing Software Sales and Growth Rate (2015-2020) 8.6 India Event Marketing Software Sales and Growth Rate (2015-2020) 8.6.1 India Event Marketing Software Market Under COVID-19 8.7 Southeast Asia Event Marketing Software Sales and Growth Rate (2015-2020) 8.7.1 Southeast Asia Event Marketing Software Market Under COVID-19 9 Middle East and Africa Event Marketing Software Market Analysis by Countries 9.1 Middle East and Africa Event Marketing Software Sales, Revenue and Market Share by Countries 9.1.1 Middle East and Africa Event Marketing Software Sales by Countries (2015-2020) 9.1.2 Middle East and Africa Event Marketing Software Revenue by Countries (2015-2020) 9.1.3 Middle East and Africa Event Marketing Software Market Under COVID-19 9.2 Saudi Arabia Event Marketing Software Sales and Growth Rate (2015-2020) 9.3 UAE Event Marketing Software Sales and Growth Rate (2015-2020) 9.4 Egypt Event Marketing Software Sales and Growth Rate (2015-2020) 9.5 Nigeria Event Marketing Software Sales and Growth Rate (2015-2020) 9.6 South Africa Event Marketing Software Sales and Growth Rate (2015-2020) 10 South America Event Marketing Software Market Analysis by Countries 10.1 South America Event Marketing Software Sales, Revenue and Market Share by Countries 10.1.1 South America Event Marketing Software Sales by Countries (2015-2020) 10.1.2 South America Event Marketing Software Revenue by Countries (2015-2020) 10.1.3 South America Event Marketing Software Market Under COVID-19 10.2 Brazil Event Marketing Software Sales and Growth Rate (2015-2020) 10.2.1 Brazil Event Marketing Software Market Under COVID-19 10.3 Argentina Event Marketing Software Sales and Growth Rate (2015-2020) 10.4 Columbia Event Marketing Software Sales and Growth Rate (2015-2020) 10.5 Chile Event Marketing Software Sales and Growth Rate (2015-2020) 11 Global Event Marketing Software Market Segment by Types 11.1 Global Event Marketing Software Sales, Revenue and Market Share by Types (2015-2020) 11.1.1 Global Event Marketing Software Sales and Market Share by Types (2015-2020) 11.1.2 Global Event Marketing Software Revenue and Market Share by Types (2015-2020) 11.2 Cloud Sales and Price (2015-2020) 11.3 On-Premise Sales and Price (2015-2020) 12 Global Event Marketing Software Market Segment by Applications 12.1 Global Event Marketing Software Sales, Revenue and Market Share by Applications (2015-2020) 12.1.1 Global Event Marketing Software Sales and Market Share by Applications (2015-2020) 12.1.2 Global Event Marketing Software Revenue and Market Share by Applications (2015-2020) 12.2 Corporate Sales, Revenue and Growth Rate (2015-2020) 12.3 Government Sales, Revenue and Growth Rate (2015-2020) 12.4 Association Sales, Revenue and Growth Rate (2015-2020) 12.5 Education Sales, Revenue and Growth Rate (2015-2020) 13 Event Marketing Software Market Forecast by Regions (2020-2026) 13.1 Global Event Marketing Software Sales, Revenue and Growth Rate (2020-2026) 13.2 Event Marketing Software Market Forecast by Regions (2020-2026) 13.2.1 North America Event Marketing Software Market Forecast (2020-2026) 13.2.2 Europe Event Marketing Software Market Forecast (2020-2026) 13.2.3 Asia-Pacific Event Marketing Software Market Forecast (2020-2026) 13.2.4 Middle East and Africa Event Marketing Software Market Forecast (2020-2026) 13.2.5 South America Event Marketing Software Market Forecast (2020-2026) 13.3 Event Marketing Software Market Forecast by Types (2020-2026) 13.4 Event Marketing Software Market Forecast by Applications (2020-2026) 13.5 Event Marketing Software Market Forecast Under COVID-19 14 Appendix 14.1 Methodology 14.2 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