09-Feb-2022 | Market Research Store
Texas' first and leading hemp processing and extraction company, Bayou City Hemp Co. announced its first CBD seltzer Mixer Elixir. The product is handcrafted in Houston and is non-alcoholic (zero proof), zero sugar, and zero-calorie sparkling water. This Ranch Water comprises 25 mg of hemp-drive CBD and is innovated as a youngster's favorite ready-to-drink beverage and cocktail mixer.
In the US, the sales of cannabis beverages were expected to hit $421 million in 2021. However, it is likely to double to nearly $1 billion by the end of 2025 as per the source from leading consumer insight and market intelligence company, dealing particularly in the cannabis sector.
"There is a fast-emerging trend of 'sober-curious' and 'cannabis-curious' consumers. It is the perfect time to introduce our very accessible seltzer, infused with our nanoemulsion innovation to make it easier for the body to absorb the CBD and feel the effects faster," says Ben Meggs, Bayou City Hemp co-founder and CEO.
Fast-acting CBD seltzer Mixer Elixir is complemented with citrus lime taste along with crisp and hints of agave. This Ranch Water is the first mind refreshing seltzer to be introduced in the range of cocktail-inspired drinks that can be conveniently enjoyed stand-alone at any time of the day. However, it can also act as a complementary additive with different spirits like a cocktail.
"Our first partnership with Chris Shepherd helped us better understand the demand for non-alcoholic alternatives from restaurants, and how to tailor the flavor notes of our additives to complement cocktails," says Meggs.
It was launched in the month of Dry January when people like to refrain from the booze the whole month. Mixer Elixir announced the Ranch Water CBD release on January 8, 2022, with the huge event in the first non-alcoholic bottle shop in Texas. The event was completely open to the public with free giveaways and free tastings between 3 to 6 p.m. at 2410 Queen Street Houston, Texas.
However, for those who are outside Houston, this Ranch Water is available on their website; you can visit and also see the specialty stores in Texas.
Argonaut - Denver
Zoi - Buda, TX
Good Things - Lockhart, TX
Good Things - Martindale, TX
Tinnin Food Mart - Austin
Quickie Pickie - Austin
Cork & Brew Market - Austin
Sentinel - Marfa, TX
GetGo - Marfa, TX
Afuera - Houston
Sipple - Houston.
This Ranch Water includes CBD, which is a naturally occurring compound in the hemp plant. The consumers are required to be above 21 years of age to enjoy the product.
Bayou City Hemp Company is the first hemp processing and extraction company in Texas that uses all-natural processes, including supercritical CO2 extraction, to create CBD and others. The company holds its headquarters in Houston. Also, the company claims to get the sources from the highest quality hemp farmers in Texas. In addition, the company's hemp-derived products are sold under its own brands, Third Coast Blends and Mixer Elixir.