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Asia-Pacific Outdoor Advertising Market by Manufacturers, Regions, Type and Application, Forecast to 2022

Published: Jan-2018 | Format: PDF | Global Info Research | Number of pages: 117 | Code: MRS - 198040

Outdoor advertising is a form of advertising that focuses on consumers in public places, in transit, or commercial locations. It is a mass-market medium used to broadcast messages for branding and to support campaigns. Outdoor advertising expenses are split between traditional modes of physical and digital. Traditional physical outdoor media include billboards, street furniture, transit displays, and commercial displays. Digital outdoor media include media that are connected to the network such as smart billboards. Outdoor advertising formats are classified into four categories: billboards, street furniture, transit advertising, and alternative media. 

Scope of the Report:
This report focuses on the Outdoor Advertising in Asia-Pacific market, especially in China, Japan, Korea, Taiwan, Southeast Asia, India and Australia. This report categorizes the market based on manufacturers, countries/Regions, type and application.

Market Segment by Manufacturers, this report covers
    Clear Channel Outdoor Holdings, Inc.
    JCDecaux
    Lamar Advertising Company
    Outfront Media Inc.
    Str?er
    Adam Outdoor Advertising
    Bell media
    Captive Network
    CBS Outdoor
    CEMUSA
    EPAMEDIA
    Fairway Outdoor Advertising
    Focus Media holding limited 
    Affichage Holding
    News outdoor
    Air Media

Market Segment by Countries, covering
    China
    Japan
    Korea
    Taiwan
    Southeast Asia
    India
    Australia

Market Segment by Type, covers
    Billboards 
    Street Furniture
    Transit Displays
    Others

Market Segment by Applications, can be divided into
    Food & Beverage Industry
    Vehicles Industry
    Health and Medical Industry
    Commercial and Personal Services
    Consumer Goods
    Others

There are 19 Chapters to deeply display the Asia-Pacific Outdoor Advertising market.

Chapter 1, to describe Outdoor Advertising Introduction, product type and application, market overview, market analysis by countries, market opportunities, market risk, market driving force;

Chapter 2, to analyze the manufacturers of Outdoor Advertising, with profile, main business, news, sales, price, revenue and market share in 2016 and 2017;

Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;

Chapter 4, to show the Asia-Pacific market by countries, covering China, Japan, Korea, Southeast Asia, Taiwan, India and Australia, with sales, price, revenue and market share of Outdoor Advertising, for each country, from 2012 to 2017;

Chapter 5 and 6, to show the market by type and application, with sales, price, revenue,   market share and growth rate by type, application, from 2012 to 2017;

Chapter 7, 8, 9, 10, 11, 12 and 13 to analyze the key countries by manufacturers, Type and Application,covering China,Japan,Korea,Southeast Asia, Taiwan, India and Australia,with sales,revenue and market share by manufacturers,types and application;

Chapter 14, Outdoor Advertising market forecast, by countries, type and application, with sales, price, revenue and growth rate forecast, from 2017 to 2022;

Chapter 15, to analyze the manufacturing cost, key raw materials and manufacturing process etc.

Chapter 16, to analyze the industrial chain, sourcing strategy and downstream end users (buyers);

Chapter 17, to describe sales channel, distributors, traders, dealers etc.

Chapter 18 and 19, to describe the research findings and conclusion, appendix, methodology and data source
Table of Contents
1 Market Overview
    1.1 Outdoor Advertising Introduction
    1.2 Market Analysis by Type
        1.2.1 Billboards 
        1.2.2 Street Furniture
        1.2.3 Transit Displays
        1.2.4 Others
    1.3 Market Analysis by Applications
        1.3.1 Food & Beverage Industry
        1.3.2 Vehicles Industry
        1.3.3 Health and Medical Industry
        1.3.4 Commercial and Personal Services
        1.3.5 Consumer Goods
        1.3.6 Others
    1.4 Market Analysis by Countries
        1.4.1 China Status and Prospect (2012-2022)
        1.4.2 Korea Status and Prospect (2012-2022)
        1.4.3 Japan Status and Prospect (2012-2022)
        1.4.4 Taiwan Status and Prospect (2012-2022)
        1.4.5 Southeast Asia Status and Prospect (2012-2022)
        1.4.6 India Status and Prospect (2012-2022)
        1.4.7 Australia Status and Prospect (2012-2022)
    1.5 Market Dynamics
        1.5.1 Market Opportunities
        1.5.2 Market Risk
        1.5.3 Market Driving Force
2 Manufacturers Profiles
    2.1 Clear Channel Outdoor Holdings, Inc.
        2.1.1 Profile
        2.1.2 Outdoor Advertising Type and Applications
            2.1.2.1 Type 1
            2.1.2.2 Type 2
        2.1.3 Clear Channel Outdoor Holdings, Inc. Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.1.4 Business Overview
        2.1.5 Clear Channel Outdoor Holdings, Inc. News
    2.2 JCDecaux
        2.2.1 Profile
        2.2.2 Outdoor Advertising Type and Applications
            2.2.2.1 Type 1
            2.2.2.2 Type 2
        2.2.3 JCDecaux Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.2.4 Business Overview
        2.2.5 JCDecaux News
    2.3 Lamar Advertising Company
        2.3.1 Profile
        2.3.2 Outdoor Advertising Type and Applications
            2.3.2.1 Type 1
            2.3.2.2 Type 2
        2.3.3 Lamar Advertising Company Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.3.4 Business Overview
        2.3.5 Lamar Advertising Company News
    2.4 Outfront Media Inc.
        2.4.1 Profile
        2.4.2 Outdoor Advertising Type and Applications
            2.4.2.1 Type 1
            2.4.2.2 Type 2
        2.4.3 Outfront Media Inc. Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.4.4 Business Overview
        2.4.5 Outfront Media Inc. News
    2.5 Str?er
        2.5.1 Profile
        2.5.2 Outdoor Advertising Type and Applications
            2.5.2.1 Type 1
            2.5.2.2 Type 2
        2.5.3 Str?er Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.5.4 Business Overview
        2.5.5 Str?er News
    2.6 Adam Outdoor Advertising
        2.6.1 Profile
        2.6.2 Outdoor Advertising Type and Applications
            2.6.2.1 Type 1
            2.6.2.2 Type 2
        2.6.3 Adam Outdoor Advertising Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.6.4 Business Overview
        2.6.5 Adam Outdoor Advertising News
    2.7 Bell media
        2.7.1 Profile
        2.7.2 Outdoor Advertising Type and Applications
            2.7.2.1 Type 1
            2.7.2.2 Type 2
        2.7.3 Bell media Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.7.4 Business Overview
        2.7.5 Bell media News
    2.8 Captive Network
        2.8.1 Profile
        2.8.2 Outdoor Advertising Type and Applications
            2.8.2.1 Type 1
            2.8.2.2 Type 2
        2.8.3 Captive Network Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.8.4 Business Overview
        2.8.5 Captive Network News
    2.9 CBS Outdoor
        2.9.1 Profile
        2.9.2 Outdoor Advertising Type and Applications
            2.9.2.1 Type 1
            2.9.2.2 Type 2
        2.9.3 CBS Outdoor Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.9.4 Business Overview
        2.9.5 CBS Outdoor News
    2.10 CEMUSA
        2.10.1 Profile
        2.10.2 Outdoor Advertising Type and Applications
            2.10.2.1 Type 1
            2.10.2.2 Type 2
        2.10.3 CEMUSA Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.10.4 Business Overview
        2.10.5 CEMUSA News
    2.11 EPAMEDIA
        2.11.1 Profile
        2.11.2 Outdoor Advertising Type and Applications
            2.11.2.1 Type 1
            2.11.2.2 Type 2
        2.11.3 EPAMEDIA Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.11.4 Business Overview
        2.11.5 EPAMEDIA News
    2.12 Fairway Outdoor Advertising
        2.12.1 Profile
        2.12.2 Outdoor Advertising Type and Applications
            2.12.2.1 Type 1
            2.12.2.2 Type 2
        2.12.3 Fairway Outdoor Advertising Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.12.4 Business Overview
        2.12.5 Fairway Outdoor Advertising News
    2.13 Focus Media holding limited 
        2.13.1 Profile
        2.13.2 Outdoor Advertising Type and Applications
            2.13.2.1 Type 1
            2.13.2.2 Type 2
        2.13.3 Focus Media holding limited  Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.13.4 Business Overview
        2.13.5 Focus Media holding limited  News
    2.14 Affichage Holding
        2.14.1 Profile
        2.14.2 Outdoor Advertising Type and Applications
            2.14.2.1 Type 1
            2.14.2.2 Type 2
        2.14.3 Affichage Holding Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.14.4 Business Overview
        2.14.5 Affichage Holding News
    2.15 News outdoor
        2.15.1 Profile
        2.15.2 Outdoor Advertising Type and Applications
            2.15.2.1 Type 1
            .2.2 Type 2
        2.15.3 News outdoor Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.15.4 Business Overview
        2.15.5 News outdoor News
    2.16 Air Media
        2.16.1 Profile
        2.16.2 Outdoor Advertising Type and Applications
            2.16.2.1 Type 1
            2.16.2.2 Type 2
        2.16.3 Air Media Outdoor Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.16.4 Business Overview
        2.16.5 Air Media News
3 Asia-Pacific Outdoor Advertising Market Competition, by Manufacturer
    3.1 Asia-Pacific Outdoor Advertising Sales and Market Share by Manufacturer (2016-2017)
    3.2 Asia-Pacific Outdoor Advertising Revenue and Market Share by Manufacturer (2016-2017)
    3.3 Asia-Pacific Outdoor Advertising Price by Manufacturers (2016-2017)
    3.4 Market Concentration Rate
        3.4.1 Top 3 Outdoor Advertising Manufacturer Market Share
        3.4.2 Top 5 Outdoor Advertising Manufacturer Market Share
    3.5 Market Competition Trend
4 Asia-Pacific Outdoor Advertising Market Analysis by Countries/Regions
    4.1 Asia-Pacific Outdoor Advertising Sales Market Share by Countries/Regions
    4.2 Asia-Pacific Outdoor Advertising Sales by Countries/Regions (2012-2017)
    4.3 Asia-Pacific Outdoor Advertising Revenue (Value) by Countries (2012-2017)
5 Asia-Pacific Market Segmentation Outdoor Advertising by Type
    5.1 Asia-Pacific Outdoor Advertising Sales, Revenue and Market Share by Type (2012-2017)
        5.1.1 Asia-Pacific Outdoor Advertising Sales and Market Share by Type (2012-2017)
        5.1.2 Asia-Pacific Outdoor Advertising Revenue and Market Share by Type (2012-2017)
    5.2 Billboards  Sales Growth and Price
        5.2.1 Asia-Pacific Billboards  Sales Growth (2012-2017)
        5.2.2 Asia-Pacific Billboards  Price (2012-2017)
    5.3 Street Furniture Sales Growth and Price
        5.3.1 Asia-Pacific Street Furniture Sales Growth (2012-2017)
        5.3.2 Asia-Pacific Street Furniture Price (2012-2017)
    5.4 Transit Displays Sales Growth and Price
        5.4.1 Asia-Pacific Transit Displays Sales Growth (2012-2017)
        5.4.2 Asia-Pacific Transit Displays Price (2012-2017)
    5.5 Others Sales Growth and Price
        5.5.1 Asia-Pacific Others Sales Growth (2012-2017)
        5.5.2 Asia-Pacific Others Price (2012-2017)
6 Asia-Pacific Market Segmentation Outdoor Advertising by Application
    6.1 Asia-Pacific Outdoor Advertising Sales Market Share by Application (2012-2017)
    6.2 Food & Beverage Industry Sales Growth (2012-2017)
    6.3 Vehicles Industry Sales Growth (2012-2017)
    6.4 Health and Medical Industry Sales Growth (2012-2017)
    6.5 Commercial and Personal Services Sales Growth (2012-2017)
    6.6 Consumer Goods Sales Growth (2012-2017)
    6.7 Others Sales Growth (2012-2017)
7 China Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    7.1 China Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    7.2 China Outdoor Advertising Sales and Market Share by Type
    7.3 China Outdoor Advertising Sales by Application (2012-2017)
    7.4 China Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        7.4.1 China Outdoor Advertising Sales and Market Share by Manufacturer
        7.4.2 China Outdoor Advertising Revenue and Market Share by Manufacturer
    7.5 China Outdoor Advertising Export and Import (2012-2017)
8 Japan Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    8.1 Japan Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    8.2 Japan Outdoor Advertising Sales and Market Share by Type
    8.3 Japan Outdoor Advertising Sales by Application (2012-2017)
    8.4 Japan Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        8.4.1 Japan Outdoor Advertising Sales and Market Share by Manufacturer
        8.4.2 Japan Outdoor Advertising Revenue and Market Share by Manufacturer
    8.5 Japan Outdoor Advertising Export and Import (2012-2017)
9 Korea Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    9.1 Korea Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    9.2 Korea Outdoor Advertising Sales and Market Share by Type
    9.3 Korea Outdoor Advertising Sales by Application (2012-2017)
    9.4 Korea Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        9.4.1 Korea Outdoor Advertising Sales and Market Share by Manufacturer
        9.4.2 Korea Outdoor Advertising Revenue and Market Share by Manufacturer
    9.5 Korea Outdoor Advertising Export and Import (2012-2017)
10 Taiwan Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    10.1 Taiwan Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    10.2 Taiwan Outdoor Advertising Sales and Market Share by Type
    10.3 Taiwan Outdoor Advertising Sales by Application (2012-2017)
    10.4 Taiwan Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        10.4.1 Taiwan Outdoor Advertising Sales and Market Share by Manufacturer
        10.4.2 Taiwan Outdoor Advertising Revenue and Market Share by Manufacturer
    10.5 Taiwan Outdoor Advertising Export and Import (2012-2017)
11 Southeast Asia Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    11.1 Southeast Asia Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    11.2 Southeast Asia Outdoor Advertising Sales and Market Share by Type
    11.3 Southeast Asia Outdoor Advertising Sales by Application (2012-2017)
    11.4 Southeast Asia Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        11.4.1 Southeast Asia Outdoor Advertising Sales and Market Share by Manufacturer
        11.4.2 Southeast Asia Outdoor Advertising Revenue and Market Share by Manufacturer
    11.5 Southeast Asia Outdoor Advertising Export and Import (2012-2017)
12 India Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    12.1 India Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    12.2 India Outdoor Advertising Sales and Market Share by Type
    12.3 India Outdoor Advertising Sales by Application (2012-2017)
    12.4 India Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        12.4.1 India Outdoor Advertising Sales and Market Share by Manufacturer
        12.4.2 India Outdoor Advertising Revenue and Market Share by Manufacturer
    12.5 India Outdoor Advertising Export and Import (2012-2017)
13 Australia Outdoor Advertising Sales, Revenue, by Type, Application and Manufacturers
    13.1 Australia Outdoor Advertising Revenue, Sales and Growth Rate (2012-2017)
    13.2 Australia Outdoor Advertising Sales and Market Share by Type
    13.3 Australia Outdoor Advertising Sales by Application (2012-2017)
    13.4 Australia Outdoor Advertising Sales, Revenue and Market Share by Manufacturer
        13.4.1 Australia Outdoor Advertising Sales and Market Share by Manufacturer
        13.4.2 Australia Outdoor Advertising Revenue and Market Share by Manufacturer
    13.5 Australia Outdoor Advertising Export and Import (2012-2017)
14 Outdoor Advertising Market Forecast (2017-2022)
    14.1 Asia-Pacific Outdoor Advertising Sales, Revenue and Growth Rate (2017-2022)
    14.2 Outdoor Advertising Market Forecast by Countries/Regions (2017-2022)
        14.2.1 China Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.2 Japan Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.3 Korea Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.4 Taiwan Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.5 Southeast Asia Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.6 India Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
        14.2.7 Australia Outdoor Advertising Sales and Growth Rate Forecast (2017-2022)
    14.3 Outdoor Advertising Market Forecast by Type (2017-2022)
    14.4 Outdoor Advertising Market Forecast by Application (2017-2022)
15 Outdoor Advertising Manufacturing Cost Analysis
    15.1 Outdoor Advertising Key Raw Materials Analysis
        15.1.1 Key Raw Materials
        15.1.2 Price Trend of Key Raw Materials
        15.1.3 Key Suppliers of Raw Materials
        15.1.4 Market Concentration Rate of Raw Materials
    15.2 Proportion of Manufacturing Cost Structure
        15.2.1 Raw Materials
        15.2.2 Labor Cost
        15.2.3 Manufacturing Expenses
    15.3 Manufacturing Process Analysis of Outdoor Advertising
16 Industrial Chain, Sourcing Strategy and Downstream Buyers
    16.1 Outdoor Advertising Industrial Chain Analysis
    16.2 Upstream Raw Materials Sourcing
    16.3 Raw Materials Sources of Outdoor Advertising Major Manufacturers in 2016
    16.4 Downstream Buyers
17 Sales Channel, Distributors, Traders and Dealers
    17.1 Sales Channel
        17.1.1 Direct Marketing
        17.1.2 Indirect Marketing
        17.1.3 Marketing Channel Future Trend
    17.2 Distributors, Traders and Dealers
18 Research Findings and Conclusion
19 Appendix
    19.1 Methodology
    19.2 Analyst Introduction
    19.3 Data Source

                        
            

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