Report Details

The Digital OOH Advertising market is expected to grow from USD X.X million in 2020 to USD X.X million by 2026, at a CAGR of X.X% during the forecast period. The global Digital OOH Advertising market report is a comprehensive research that focuses on the overall consumption structure, development trends, sales models and sales of top countries in the global Digital OOH Advertising market. The report focuses on well-known providers in the global Digital OOH Advertising industry, market segments, competition, and the macro environment.

Under COVID-19 Outbreak, how the Digital OOH Advertising Industry will develop is also analyzed in detail in Chapter 1.7 of the report.

In Chapter 2.4, we analyzed industry trends in the context of COVID-19.

In Chapter 3.5, we analyzed the impact of COVID-19 on the product industry chain based on the upstream and downstream markets.

In Chapters 6 to 10 of the report, we analyze the impact of COVID-19 on various regions and major countries.

In chapter 13.5, the impact of COVID-19 on the future development of the industry is pointed out.

A holistic study of the market is made by considering a variety of factors, from demographics conditions and business cycles in a particular country to market-specific microeconomic impacts. The study found the shift in market paradigms in terms of regional competitive advantage and the competitive landscape of major players.

Key players in the global Digital OOH Advertising market covered in Chapter 4:

Capitol Outdoor

Oohmedia Ltd.

Clear Channel Outdoor Holdings Inc

Adams Outdoor Advertising

Blue Outdoor

Aoto Electronics Co. Mvix, Inc.

Phoenix Metropolis Media

Lama Advertising Company

Deepsky Corporation Ltd.

Daktronics

Focus Media

TOM Group

Outfront Media

Lightbox OOH Video Network

Clear Channel Outdoor

White Horse Group

Stroer

JCDecaux

Christie Digital System

NEC Display Solutions

Ayuda Media System

Broadsign International LLC

Burkhart Advertising

Primedia Outdoor

Intersection

Euromedia Group

Balintimes Hong Kong Media

In Chapter 11 and 13.3, on the basis of types, the Digital OOH Advertising market from 2015 to 2026 is primarily split into:

Digital Billboards

Video Advertising

Ambient Advertising

Other

In Chapter 12 and 13.4, on the basis of applications, the Digital OOH Advertising market from 2015 to 2026 covers:

BFSI

IT and Telecom

Automotive and Transportation

Education

Entertainment

Healthcare

Consumer Goods and Retail

Government and Utilities

Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2026) of the following regions are covered in Chapter 5, 6, 7, 8, 9, 10, 13:

North America (Covered in Chapter 6 and 13)

United States

Canada

Mexico

Europe (Covered in Chapter 7 and 13)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 8 and 13)

China

Japan

South Korea

Australia

India

Southeast Asia

Others

Middle East and Africa (Covered in Chapter 9 and 13)

Saudi Arabia

UAE

Egypt

Nigeria

South Africa

Others

South America (Covered in Chapter 10 and 13)

Brazil

Argentina

Columbia

Chile

Others

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2026

Table Of Content

Table of Content

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Regulatory Scenario by Region/Country
1.4 Market Investment Scenario Strategic
1.5 Market Analysis by Type
1.5.1 Global Digital OOH Advertising Market Share by Type (2020-2026)
1.5.2 Digital Billboards
1.5.3 Video Advertising
1.5.4 Ambient Advertising
1.5.5 Other
1.6 Market by Application
1.6.1 Global Digital OOH Advertising Market Share by Application (2020-2026)
1.6.2 BFSI
1.6.3 IT and Telecom
1.6.4 Automotive and Transportation
1.6.5 Education
1.6.6 Entertainment
1.6.7 Healthcare
1.6.8 Consumer Goods and Retail
1.6.9 Government and Utilities
1.6.10 Others
1.7 Digital OOH Advertising Industry Development Trends under COVID-19 Outbreak
1.7.1 Global COVID-19 Status Overview
1.7.2 Influence of COVID-19 Outbreak on Digital OOH Advertising Industry Development

2. Global Market Growth Trends
2.1 Industry Trends
2.1.1 SWOT Analysis
2.1.2 Porter’s Five Forces Analysis
2.2 Potential Market and Growth Potential Analysis
2.3 Industry News and Policies by Regions
2.3.1 Industry News
2.3.2 Industry Policies
2.4 Industry Trends Under COVID-19

3 Value Chain of Digital OOH Advertising Market
3.1 Value Chain Status
3.2 Digital OOH Advertising Manufacturing Cost Structure Analysis
3.2.1 Production Process Analysis
3.2.2 Manufacturing Cost Structure of Digital OOH Advertising
3.2.3 Labor Cost of Digital OOH Advertising
3.2.3.1 Labor Cost of Digital OOH Advertising Under COVID-19
3.3 Sales and Marketing Model Analysis
3.4 Downstream Major Customer Analysis (by Region)
3.5 Value Chain Status Under COVID-19

4 Players Profiles
4.1 Capitol Outdoor
4.1.1 Capitol Outdoor Basic Information
4.1.2 Digital OOH Advertising Product Profiles, Application and Specification
4.1.3 Capitol Outdoor Digital OOH Advertising Market Performance (2015-2020)
4.1.4 Capitol Outdoor Business Overview
4.2 Oohmedia Ltd.
4.2.1 Oohmedia Ltd. Basic Information
4.2.2 Digital OOH Advertising Product Profiles, Application and Specification
4.2.3 Oohmedia Ltd. Digital OOH Advertising Market Performance (2015-2020)
4.2.4 Oohmedia Ltd. Business Overview
4.3 Clear Channel Outdoor Holdings Inc
4.3.1 Clear Channel Outdoor Holdings Inc Basic Information
4.3.2 Digital OOH Advertising Product Profiles, Application and Specification
4.3.3 Clear Channel Outdoor Holdings Inc Digital OOH Advertising Market Performance (2015-2020)
4.3.4 Clear Channel Outdoor Holdings Inc Business Overview
4.4 Adams Outdoor Advertising
4.4.1 Adams Outdoor Advertising Basic Information
4.4.2 Digital OOH Advertising Product Profiles, Application and Specification
4.4.3 Adams Outdoor Advertising Digital OOH Advertising Market Performance (2015-2020)
4.4.4 Adams Outdoor Advertising Business Overview
4.5 Blue Outdoor
4.5.1 Blue Outdoor Basic Information
4.5.2 Digital OOH Advertising Product Profiles, Application and Specification
4.5.3 Blue Outdoor Digital OOH Advertising Market Performance (2015-2020)
4.5.4 Blue Outdoor Business Overview
4.6 Aoto Electronics Co. Mvix, Inc.
4.6.1 Aoto Electronics Co. Mvix, Inc. Basic Information
4.6.2 Digital OOH Advertising Product Profiles, Application and Specification
4.6.3 Aoto Electronics Co. Mvix, Inc. Digital OOH Advertising Market Performance (2015-2020)
4.6.4 Aoto Electronics Co. Mvix, Inc. Business Overview
4.7 Phoenix Metropolis Media
4.7.1 Phoenix Metropolis Media Basic Information
4.7.2 Digital OOH Advertising Product Profiles, Application and Specification
4.7.3 Phoenix Metropolis Media Digital OOH Advertising Market Performance (2015-2020)
4.7.4 Phoenix Metropolis Media Business Overview
4.8 Lama Advertising Company
4.8.1 Lama Advertising Company Basic Information
4.8.2 Digital OOH Advertising Product Profiles, Application and Specification
4.8.3 Lama Advertising Company Digital OOH Advertising Market Performance (2015-2020)
4.8.4 Lama Advertising Company Business Overview
4.9 Deepsky Corporation Ltd.
4.9.1 Deepsky Corporation Ltd. Basic Information
4.9.2 Digital OOH Advertising Product Profiles, Application and Specification
4.9.3 Deepsky Corporation Ltd. Digital OOH Advertising Market Performance (2015-2020)
4.9.4 Deepsky Corporation Ltd. Business Overview
4.10 Daktronics
4.10.1 Daktronics Basic Information
4.10.2 Digital OOH Advertising Product Profiles, Application and Specification
4.10.3 Daktronics Digital OOH Advertising Market Performance (2015-2020)
4.10.4 Daktronics Business Overview
4.11 Focus Media
4.11.1 Focus Media Basic Information
4.11.2 Digital OOH Advertising Product Profiles, Application and Specification
4.11.3 Focus Media Digital OOH Advertising Market Performance (2015-2020)
4.11.4 Focus Media Business Overview
4.12 TOM Group
4.12.1 TOM Group Basic Information
4.12.2 Digital OOH Advertising Product Profiles, Application and Specification
4.12.3 TOM Group Digital OOH Advertising Market Performance (2015-2020)
4.12.4 TOM Group Business Overview
4.13 Outfront Media
4.13.1 Outfront Media Basic Information
4.13.2 Digital OOH Advertising Product Profiles, Application and Specification
4.13.3 Outfront Media Digital OOH Advertising Market Performance (2015-2020)
4.13.4 Outfront Media Business Overview
4.14 Lightbox OOH Video Network
4.14.1 Lightbox OOH Video Network Basic Information
4.14.2 Digital OOH Advertising Product Profiles, Application and Specification
4.14.3 Lightbox OOH Video Network Digital OOH Advertising Market Performance (2015-2020)
4.14.4 Lightbox OOH Video Network Business Overview
4.15 Clear Channel Outdoor
4.15.1 Clear Channel Outdoor Basic Information
4.15.2 Digital OOH Advertising Product Profiles, Application and Specification
4.15.3 Clear Channel Outdoor Digital OOH Advertising Market Performance (2015-2020)
4.15.4 Clear Channel Outdoor Business Overview
4.16 White Horse Group
4.16.1 White Horse Group Basic Information
4.16.2 Digital OOH Advertising Product Profiles, Application and Specification
4.16.3 White Horse Group Digital OOH Advertising Market Performance (2015-2020)
4.16.4 White Horse Group Business Overview
4.17 Stroer
4.17.1 Stroer Basic Information
4.17.2 Digital OOH Advertising Product Profiles, Application and Specification
4.17.3 Stroer Digital OOH Advertising Market Performance (2015-2020)
4.17.4 Stroer Business Overview
4.18 JCDecaux
4.18.1 JCDecaux Basic Information
4.18.2 Digital OOH Advertising Product Profiles, Application and Specification
4.18.3 JCDecaux Digital OOH Advertising Market Performance (2015-2020)
4.18.4 JCDecaux Business Overview
4.19 Christie Digital System
4.19.1 Christie Digital System Basic Information
4.19.2 Digital OOH Advertising Product Profiles, Application and Specification
4.19.3 Christie Digital System Digital OOH Advertising Market Performance (2015-2020)
4.19.4 Christie Digital System Business Overview
4.20 NEC Display Solutions
4.20.1 NEC Display Solutions Basic Information
4.20.2 Digital OOH Advertising Product Profiles, Application and Specification
4.20.3 NEC Display Solutions Digital OOH Advertising Market Performance (2015-2020)
4.20.4 NEC Display Solutions Business Overview
4.21 Ayuda Media System
4.21.1 Ayuda Media System Basic Information
4.21.2 Digital OOH Advertising Product Profiles, Application and Specification
4.21.3 Ayuda Media System Digital OOH Advertising Market Performance (2015-2020)
4.21.4 Ayuda Media System Business Overview
4.22 Broadsign International LLC
4.22.1 Broadsign International LLC Basic Information
4.22.2 Digital OOH Advertising Product Profiles, Application and Specification
4.22.3 Broadsign International LLC Digital OOH Advertising Market Performance (2015-2020)
4.22.4 Broadsign International LLC Business Overview
4.23 Burkhart Advertising
4.23.1 Burkhart Advertising Basic Information
4.23.2 Digital OOH Advertising Product Profiles, Application and Specification
4.23.3 Burkhart Advertising Digital OOH Advertising Market Performance (2015-2020)
4.23.4 Burkhart Advertising Business Overview
4.24 Primedia Outdoor
4.24.1 Primedia Outdoor Basic Information
4.24.2 Digital OOH Advertising Product Profiles, Application and Specification
4.24.3 Primedia Outdoor Digital OOH Advertising Market Performance (2015-2020)
4.24.4 Primedia Outdoor Business Overview
4.25 Intersection
4.25.1 Intersection Basic Information
4.25.2 Digital OOH Advertising Product Profiles, Application and Specification
4.25.3 Intersection Digital OOH Advertising Market Performance (2015-2020)
4.25.4 Intersection Business Overview
4.26 Euromedia Group
4.26.1 Euromedia Group Basic Information
4.26.2 Digital OOH Advertising Product Profiles, Application and Specification
4.26.3 Euromedia Group Digital OOH Advertising Market Performance (2015-2020)
4.26.4 Euromedia Group Business Overview
4.27 Balintimes Hong Kong Media
4.27.1 Balintimes Hong Kong Media Basic Information
4.27.2 Digital OOH Advertising Product Profiles, Application and Specification
4.27.3 Balintimes Hong Kong Media Digital OOH Advertising Market Performance (2015-2020)
4.27.4 Balintimes Hong Kong Media Business Overview

5 Global Digital OOH Advertising Market Analysis by Regions
5.1 Global Digital OOH Advertising Sales, Revenue and Market Share by Regions
5.1.1 Global Digital OOH Advertising Sales by Regions (2015-2020)
5.1.2 Global Digital OOH Advertising Revenue by Regions (2015-2020)
5.2 North America Digital OOH Advertising Sales and Growth Rate (2015-2020)
5.3 Europe Digital OOH Advertising Sales and Growth Rate (2015-2020)
5.4 Asia-Pacific Digital OOH Advertising Sales and Growth Rate (2015-2020)
5.5 Middle East and Africa Digital OOH Advertising Sales and Growth Rate (2015-2020)
5.6 South America Digital OOH Advertising Sales and Growth Rate (2015-2020)

6 North America Digital OOH Advertising Market Analysis by Countries
6.1 North America Digital OOH Advertising Sales, Revenue and Market Share by Countries
6.1.1 North America Digital OOH Advertising Sales by Countries (2015-2020)
6.1.2 North America Digital OOH Advertising Revenue by Countries (2015-2020)
6.1.3 North America Digital OOH Advertising Market Under COVID-19
6.2 United States Digital OOH Advertising Sales and Growth Rate (2015-2020)
6.2.1 United States Digital OOH Advertising Market Under COVID-19
6.3 Canada Digital OOH Advertising Sales and Growth Rate (2015-2020)
6.4 Mexico Digital OOH Advertising Sales and Growth Rate (2015-2020)

7 Europe Digital OOH Advertising Market Analysis by Countries
7.1 Europe Digital OOH Advertising Sales, Revenue and Market Share by Countries
7.1.1 Europe Digital OOH Advertising Sales by Countries (2015-2020)
7.1.2 Europe Digital OOH Advertising Revenue by Countries (2015-2020)
7.1.3 Europe Digital OOH Advertising Market Under COVID-19
7.2 Germany Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.2.1 Germany Digital OOH Advertising Market Under COVID-19
7.3 UK Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.3.1 UK Digital OOH Advertising Market Under COVID-19
7.4 France Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.4.1 France Digital OOH Advertising Market Under COVID-19
7.5 Italy Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.5.1 Italy Digital OOH Advertising Market Under COVID-19
7.6 Spain Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.6.1 Spain Digital OOH Advertising Market Under COVID-19
7.7 Russia Digital OOH Advertising Sales and Growth Rate (2015-2020)
7.7.1 Russia Digital OOH Advertising Market Under COVID-19

8 Asia-Pacific Digital OOH Advertising Market Analysis by Countries
8.1 Asia-Pacific Digital OOH Advertising Sales, Revenue and Market Share by Countries
8.1.1 Asia-Pacific Digital OOH Advertising Sales by Countries (2015-2020)
8.1.2 Asia-Pacific Digital OOH Advertising Revenue by Countries (2015-2020)
8.1.3 Asia-Pacific Digital OOH Advertising Market Under COVID-19
8.2 China Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.2.1 China Digital OOH Advertising Market Under COVID-19
8.3 Japan Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.3.1 Japan Digital OOH Advertising Market Under COVID-19
8.4 South Korea Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.4.1 South Korea Digital OOH Advertising Market Under COVID-19
8.5 Australia Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.6 India Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.6.1 India Digital OOH Advertising Market Under COVID-19
8.7 Southeast Asia Digital OOH Advertising Sales and Growth Rate (2015-2020)
8.7.1 Southeast Asia Digital OOH Advertising Market Under COVID-19

9 Middle East and Africa Digital OOH Advertising Market Analysis by Countries
9.1 Middle East and Africa Digital OOH Advertising Sales, Revenue and Market Share by Countries
9.1.1 Middle East and Africa Digital OOH Advertising Sales by Countries (2015-2020)
9.1.2 Middle East and Africa Digital OOH Advertising Revenue by Countries (2015-2020)
9.1.3 Middle East and Africa Digital OOH Advertising Market Under COVID-19
9.2 Saudi Arabia Digital OOH Advertising Sales and Growth Rate (2015-2020)
9.3 UAE Digital OOH Advertising Sales and Growth Rate (2015-2020)
9.4 Egypt Digital OOH Advertising Sales and Growth Rate (2015-2020)
9.5 Nigeria Digital OOH Advertising Sales and Growth Rate (2015-2020)
9.6 South Africa Digital OOH Advertising Sales and Growth Rate (2015-2020)

10 South America Digital OOH Advertising Market Analysis by Countries
10.1 South America Digital OOH Advertising Sales, Revenue and Market Share by Countries
10.1.1 South America Digital OOH Advertising Sales by Countries (2015-2020)
10.1.2 South America Digital OOH Advertising Revenue by Countries (2015-2020)
10.1.3 South America Digital OOH Advertising Market Under COVID-19
10.2 Brazil Digital OOH Advertising Sales and Growth Rate (2015-2020)
10.2.1 Brazil Digital OOH Advertising Market Under COVID-19
10.3 Argentina Digital OOH Advertising Sales and Growth Rate (2015-2020)
10.4 Columbia Digital OOH Advertising Sales and Growth Rate (2015-2020)
10.5 Chile Digital OOH Advertising Sales and Growth Rate (2015-2020)

11 Global Digital OOH Advertising Market Segment by Types
11.1 Global Digital OOH Advertising Sales, Revenue and Market Share by Types (2015-2020)
11.1.1 Global Digital OOH Advertising Sales and Market Share by Types (2015-2020)
11.1.2 Global Digital OOH Advertising Revenue and Market Share by Types (2015-2020)
11.2 Digital Billboards Sales and Price (2015-2020)
11.3 Video Advertising Sales and Price (2015-2020)
11.4 Ambient Advertising Sales and Price (2015-2020)
11.5 Other Sales and Price (2015-2020)

12 Global Digital OOH Advertising Market Segment by Applications
12.1 Global Digital OOH Advertising Sales, Revenue and Market Share by Applications (2015-2020)
12.1.1 Global Digital OOH Advertising Sales and Market Share by Applications (2015-2020)
12.1.2 Global Digital OOH Advertising Revenue and Market Share by Applications (2015-2020)
12.2 BFSI Sales, Revenue and Growth Rate (2015-2020)
12.3 IT and Telecom Sales, Revenue and Growth Rate (2015-2020)
12.4 Automotive and Transportation Sales, Revenue and Growth Rate (2015-2020)
12.5 Education Sales, Revenue and Growth Rate (2015-2020)
12.6 Entertainment Sales, Revenue and Growth Rate (2015-2020)
12.7 Healthcare Sales, Revenue and Growth Rate (2015-2020)
12.8 Consumer Goods and Retail Sales, Revenue and Growth Rate (2015-2020)
12.9 Government and Utilities Sales, Revenue and Growth Rate (2015-2020)
12.10 Others Sales, Revenue and Growth Rate (2015-2020)

13 Digital OOH Advertising Market Forecast by Regions (2020-2026)
13.1 Global Digital OOH Advertising Sales, Revenue and Growth Rate (2020-2026)
13.2 Digital OOH Advertising Market Forecast by Regions (2020-2026)
13.2.1 North America Digital OOH Advertising Market Forecast (2020-2026)
13.2.2 Europe Digital OOH Advertising Market Forecast (2020-2026)
13.2.3 Asia-Pacific Digital OOH Advertising Market Forecast (2020-2026)
13.2.4 Middle East and Africa Digital OOH Advertising Market Forecast (2020-2026)
13.2.5 South America Digital OOH Advertising Market Forecast (2020-2026)
13.3 Digital OOH Advertising Market Forecast by Types (2020-2026)
13.4 Digital OOH Advertising Market Forecast by Applications (2020-2026)
13.5 Digital OOH Advertising Market Forecast Under COVID-19

14 Appendix
14.1 Methodology
14.2 Research Data Source

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