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Kenya Cards and Payments: Key Trends & Drivers, Emerging Consumer Attitudes and Charge Card Growth Prospects to 2018

Published: Dec-2014 | Format: PDF | Timetric | Code: MRS - 2901

Synopsis

"Timetric’s "Kenya Cards and Payments: Key Trends & Drivers, Emerging Consumer Attitudes and Charge Card Growth Prospects to 2018" provides market analysis, information and insights into the charge card market in Kenya, including:

• Current and forecast market values for the overall cards industry

• Current and forecast market values for the charge card industry

Summary

"Kenya Cards and Payments: Key Trends & Drivers, Emerging Consumer Attitudes and Charge Card Growth Prospects to 2018" is the result of extensive research into the Financial Services industry covering the charge card market in Kenya. It provides insights into the market size and growth potentials of Kenya cards and payment industry for the following categories by number of cards, transaction value and transaction volume:

• Overall Card Industry Size and Forecast

• Charge Card Category Size and Forecast

Scope

"• This report provides a comprehensive analysis of charge card industry in Kenya

• It provides current values for charge card for 2013 and forecast figures for 2018

• It provides break-up of the charge card market by transaction volume and transaction value

Reasons To Buy

• Make strategic business decisions using historic and forecast market data related to the charge card market in Kenya.

Table of Contents

1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
2 MARKET ATTRACTIVENESS AND FUTURE PROSPECTS OF CARDS AND PAYMENTS
3 ANALYSIS OF CARDS AND PAYMENTS INDUSTRY DRIVERS
3.1 Demographic Drivers
3.2 Economic Drivers
3.3 Infrastructure Drivers
3.4 Business Drivers
4 EMERGING CONSUMER ATTITUDES AND TRENDS
4.1 Market Segmentation and Targeting
4.1.1 Consumer cards
4.1.2 Corporate cards
4.2 Travel Spending
4.2.1 Outbound trips volume and spending
4.2.2 Inbound trips volume and spending
5 CHARGE CARDS
5.1 Charge Cards Market Analysis
5.1.1 Number of charge cards in circulation
5.1.2 Charge cards transaction volume by channel
5.1.3 Charge cards transaction value by channel
6 REGULATIONS IN THE CARDS AND PAYMENTS INDUSTRY
6.1 Regulatory Framework
6.2 Anti-Money Laundering (AML)
6.3 Foreign Direct Investment (FDI) Regulations
7 APPENDIX
7.1 Methodology
7.2 Contact Us
7.3 About Timetric
7.4 Our Services
7.5 Disclaimer


List of Tables

Table 1: Cards and Payments Key Definitions
Table 2: Regional Benchmarking of Kenyan Payment Cards Instrument, 2013
Table 3: Cards for High-Income Customers
Table 4: Cards for Middle-Income Customers
Table 5: Cards for Frequent Travelers
Table 6: Cards for Corporate Customers
Table 7: Regional Benchmarking of Kenyan Charge Cards, 2013
Table 8: Kenya – Market Entry Strategies of Foreign Banks


List of Figures

Figure 1: Kenya – Payment Cards Transaction Value and Growth, 2009–2018
Figure 2: Kenya – Total Population (Million) and Proportion Aged Over 65 Years, 2009–2018
Figure 3: Kenya – Nominal GDP (US$ Billion) and Real GDP Growth Rate (%), 2009–2018
Figure 4: Kenya – Volume of ATMs and Penetration, 2009–2018
Figure 5: Kenya – Volume of POS Terminals and Penetration, 2009–2018
Figure 6: Kenya – E-Commerce Value (KES Billion), 2009–2018
Figure 7: Kenya – Cards and Payments Industry Segmentation by Card Type
Figure 8: Kenya – Outbound Trips Volume and Spending, 2009–2018
Figure 9: Kenya – Inbound Trips Volume and Spending, 2009–2018
Figure 10: Kenya – Number of Charge Cards in Circulation (Thousand), 2009–2018
Figure 11: Kenya – Charge Cards Transaction Volume by Channel (Thousand), 2009–2018
Figure 12: Kenya – Charge Cards Transaction Value by Channel (KES Million), 2009–2018

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