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North America Advertising Market by Manufacturers, Countries, Type and Application, Forecast to 2022

Published: May-2017 | Format: PDF | Global Info Research | Number of pages: 117 | Code: MRS - 127885

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Scope of the Report:
This report focuses on the Advertising in North America market, especially in United States, Canada and Mexico. This report categorizes the market based on manufacturers, countries, type and application.

Market Segment by Manufacturers, this report covers
    WPP
    Omnicom Group
    Dentsu Inc.
    PublicisGroupe
    IPG
    Havas SA
    Focus Media Group
    Guangdong Advertising Co., Ltd.
    Bluefocus Communication Group Co., Ltd.
    SiMei Media
    AVIC Culture Co.,Ltd.
    Yinlimedia
    Hunan TV and Broadcast Intermediary Co., Ltd.
    Guangdong Guangzhou Daily Media Co., Ltd.
    Beijing Bashi Media Co., Ltd.
    Dahe Group
    China Television Media
    Spearhead Integrated Marketing Communication Group
    Shanghai Xinhua Media Co., Ltd.
    Chengdu B-ray Media Co., Ltd.

Market Segment by Countries, covering
    United States
    Canada
    Mexico

Market Segment by Type, covers
    TV Advertising
    Newspaper & Magazine Advertising
    Outdoors Advertising
    Radio Advertising
    Internet Advertising
    Others

Market Segment by Applications, can be divided into
    Food & Beverage Industry
    Vehicles Industry
    Health and Medical Industry
    Commercial and Personal Services
    Consumer Goods
    Others

There are 15 Chapters to deeply display the North America Advertising market.

Chapter 1, to describe Advertising Introduction, product type and application, market overview, market analysis by countries, market opportunities, market risk, market driving force;

Chapter 2, to analyze the manufacturers of Advertising, with profile, main business, news, sales, price, revenue and market share in 2016 and 2017;

Chapter 3, to display the competitive situation among the top manufacturers, with profile, main business, news, sales, price, revenue and market share in 2016 and 2017;

Chapter 4, to show the North America market by countries, covering United States, Canada and Mexico, with sales, revenue and market share of Advertising, for each country, from 2012 to 2017;

Chapter 5 and 6, to show the market by type and application, with sales, price, revenue, market share and growth rate by type, application, from 2012 to 2017;

Chapter 7, 8 and 9, to analyze the segment market in United States, Canada and Mexico, by manufacturers, type and application, with sales, price, revenue and market share by manufacturers, types and applications;

Chapter 10, Advertising market forecast, by countries, type and application, with sales, price and revenue, from 2017 to 2022;

Chapter 11, to analyze the manufacturing cost, key raw materials and manufacturing process etc.

Chapter 12, to analyze the industrial chain, sourcing strategy and downstream end users (buyers);

Chapter 13, to describe sales channel, distributors, traders, dealers etc.

Chapter 14 and 15, to describe Advertising Research Findings and Conclusion, Appendix, methodology and data source
Table of Contents
1 Market Overview
    1.1 Advertising Introduction
    1.2 Market Analysis by Type
        1.2.1 TV Advertising
        1.2.2 Newspaper & Magazine Advertising
        1.2.3 Outdoors Advertising
        1.2.4 Radio Advertising
        1.2.5 Internet Advertising
        1.2.6 Others
    1.3 Market Analysis by Applications
        1.3.1 Food & Beverage Industry
        1.3.2 Vehicles Industry
        1.3.3 Health and Medical Industry
        1.3.4 Commercial and Personal Services
        1.3.5 Consumer Goods
        1.3.6 Others
    1.4 Market Analysis by Countries
        1.4.1 United States Status and Prospect (2012-2022)
        1.4.2 Mexico Status and Prospect (2012-2022)
        1.4.3 Canada Status and Prospect (2012-2022)
    1.5 Market Dynamics
        1.5.1 Market Opportunities
        1.5.2 Market Risk
        1.5.3 Market Driving Force
2 Manufacturers Profiles
    2.1 WPP
        2.1.1 Profile
        2.1.2 Advertising Type and Applications
            2.1.2.1 Type 1
            2.1.2.2 Type 2
        2.1.3 WPP Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.1.4 Business Overview
        2.1.5 WPP News
    2.2 Omnicom Group
        2.2.1 Profile
        2.2.2 Advertising Type and Applications
            2.2.2.1 Type 1
            2.2.2.2 Type 2
        2.2.3 Omnicom Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.2.4 Business Overview
        2.2.5 Omnicom Group News
    2.3 Dentsu Inc.
        2.3.1 Profile
        2.3.2 Advertising Type and Applications
            2.3.2.1 Type 1
            2.3.2.2 Type 2
        2.3.3 Dentsu Inc. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.3.4 Business Overview
        2.3.5 Dentsu Inc. News
    2.4 PublicisGroupe
        2.4.1 Profile
        2.4.2 Advertising Type and Applications
            2.4.2.1 Type 1
            2.4.2.2 Type 2
        2.4.3 PublicisGroupe Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.4.4 Business Overview
        2.4.5 PublicisGroupe News
    2.5 IPG
        2.5.1 Profile
        2.5.2 Advertising Type and Applications
            2.5.2.1 Type 1
            2.5.2.2 Type 2
        2.5.3 IPG Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.5.4 Business Overview
        2.5.5 IPG News
    2.6 Havas SA
        2.6.1 Profile
        2.6.2 Advertising Type and Applications
            2.6.2.1 Type 1
            2.6.2.2 Type 2
        2.6.3 Havas SA Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.6.4 Business Overview
        2.6.5 Havas SA News
    2.7 Focus Media Group
        2.7.1 Profile
        2.7.2 Advertising Type and Applications
            2.7.2.1 Type 1
            2.7.2.2 Type 2
        2.7.3 Focus Media Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.7.4 Business Overview
        2.7.5 Focus Media Group News
    2.8 Guangdong Advertising Co., Ltd.
        2.8.1 Profile
        2.8.2 Advertising Type and Applications
            2.8.2.1 Type 1
            2.8.2.2 Type 2
        2.8.3 Guangdong Advertising Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.8.4 Business Overview
        2.8.5 Guangdong Advertising Co., Ltd. News
    2.9 Bluefocus Communication Group Co., Ltd.
        2.9.1 Profile
        2.9.2 Advertising Type and Applications
            2.9.2.1 Type 1
            2.9.2.2 Type 2
        2.9.3 Bluefocus Communication Group Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.9.4 Business Overview
        2.9.5 Bluefocus Communication Group Co., Ltd. News
    2.10 SiMei Media
        2.10.1 Profile
        2.10.2 Advertising Type and Applications
            2.10.2.1 Type 1
            2.10.2.2 Type 2
        2.10.3 SiMei Media Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.10.4 Business Overview
        2.10.5 SiMei Media News
    2.11 AVIC Culture Co.,Ltd.
        2.11.1 Profile
        2.11.2 Advertising Type and Applications
            2.11.2.1 Type 1
            2.11.2.2 Type 2
        2.11.3 AVIC Culture Co.,Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.11.4 Business Overview
        2.11.5 AVIC Culture Co.,Ltd. News
    2.12 Yinlimedia
        2.12.1 Profile
        2.12.2 Advertising Type and Applications
            2.12.2.1 Type 1
            2.12.2.2 Type 2
        2.12.3 Yinlimedia Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.12.4 Business Overview
        2.12.5 Yinlimedia News
    2.13 Hunan TV and Broadcast Intermediary Co., Ltd.
        2.13.1 Profile
        2.13.2 Advertising Type and Applications
            2.13.2.1 Type 1
            2.13.2.2 Type 2
        2.13.3 Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.13.4 Business Overview
        2.13.5 Hunan TV and Broadcast Intermediary Co., Ltd. News
    2.14 Guangdong Guangzhou Daily Media Co., Ltd.
        2.14.1 Profile
        2.14.2 Advertising Type and Applications
            2.14.2.1 Type 1
            2.14.2.2 Type 2
        2.14.3 Guangdong Guangzhou Daily Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.14.4 Business Overview
        2.14.5 Guangdong Guangzhou Daily Media Co., Ltd. News
    2.15 Beijing Bashi Media Co., Ltd.
        2.15.1 Profile
        2.15.2 Advertising Type and Applications
            2.15.2.1 Type 1
            .2.2 Type 2
        2.15.3 Beijing Bashi Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.15.4 Business Overview
        2.15.5 Beijing Bashi Media Co., Ltd. News
    2.16 Dahe Group
        2.16.1 Profile
        2.16.2 Advertising Type and Applications
            2.16.2.1 Type 1
            2.16.2.2 Type 2
        2.16.3 Dahe Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.16.4 Business Overview
        2.16.5 Dahe Group News
    2.17 China Television Media
        2.17.1 Profile
        2.17.2 Advertising Type and Applications
            2.17.2.1 Type 1
            2.17.2.2 Type 2
        2.17.3 China Television Media Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.17.4 Business Overview
        2.17.5 China Television Media News
    2.18 Spearhead Integrated Marketing Communication Group
        2.18.1 Profile
        2.18.2 Advertising Type and Applications
            2.18.2.1 Type 1
            2.18.2.2 Type 2
        2.18.3 Spearhead Integrated Marketing Communication Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.18.4 Business Overview
        2.18.5 Spearhead Integrated Marketing Communication Group News
    2.19 Shanghai Xinhua Media Co., Ltd.
        2.19.1 Profile
        2.19.2 Advertising Type and Applications
            2.19.2.1 Type 1
            2.19.2.2 Type 2
        2.19.3 Shanghai Xinhua Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.19.4 Business Overview
        2.19.5 Shanghai Xinhua Media Co., Ltd. News
    2.20 Chengdu B-ray Media Co., Ltd.
        2.20.1 Profile
        2.20.2 Advertising Type and Applications
            2.20.2.1 Type 1
            2.20.2.2 Type 2
        2.20.3 Chengdu B-ray Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
        2.20.4 Business Overview
        2.20.5 Chengdu B-ray Media Co., Ltd. News
3 North America Advertising Market Competition, by Manufacturer
    3.1 North America Advertising Sales and Market Share by Manufacturer (2016-2017)
    3.2 North America Advertising Revenue and Market Share by Manufacturer (2016-2017)
    3.3 North America Advertising Price by Manufacturers (2016-2017)
    3.4 Market Concentration Rate
        3.4.1 Top 3 Advertising Manufacturer Market Share
        3.4.2 Top 5 Advertising Manufacturer Market Share
    3.5 Market Competition Trend
4 North America Advertising Market Analysis by Countries
    4.1 North America Advertising Sales Market Share by Countries
    4.2 North America Advertising Sales by Countries (2012-2017)
    4.3 North America Advertising Revenue (Value) by Countries (2012-2017)
5 North America Market Segmentation Advertising by Type
    5.1 North America Advertising Sales, Revenue and Market Share by Type (2012-2017)
        5.1.1 North America Advertising Sales and Market Share by Type (2012-2017)
        5.1.2 North America Advertising Revenue and Market Share by Type (2012-2017)
    5.2 TV Advertising Sales Growth and Price
        5.2.1 North America TV Advertising Sales Growth (2012-2017)
        5.2.2 North America TV Advertising Price (2012-2017)
    5.3 Newspaper & Magazine Advertising Sales Growth and Price
        5.3.1 North America Newspaper & Magazine Advertising Sales Growth (2012-2017)
        5.3.2 North America Newspaper & Magazine Advertising Price (2012-2017)
    5.4 Outdoors Advertising Sales Growth and Price
        5.4.1 North America Outdoors Advertising Sales Growth (2012-2017)
        5.4.2 North America Outdoors Advertising Price (2012-2017)
    5.5 Radio Advertising Sales Growth and Price
        5.5.1 North America Radio Advertising Sales Growth (2012-2017)
        5.5.2 North America Radio Advertising Price (2012-2017)
    5.6 Internet Advertising Sales Growth and Price
        5.6.1 North America Internet Advertising Sales Growth (2012-2017)
        5.6.2 North America Internet Advertising Price (2012-2017)
    5.7 Others Sales Growth and Price
        5.7.1 North America Others Sales Growth (2012-2017)
        5.7.2 North America Others Price (2012-2017)
6 North America Market Segmentation Advertising by Application
    6.1 North America Advertising Sales Market Share by Application (2012-2017)
    6.2 Food & Beverage Industry Sales Growth (2012-2017)
    6.3 Vehicles Industry Sales Growth (2012-2017)
    6.4 Health and Medical Industry Sales Growth (2012-2017)
    6.5 Commercial and Personal Services Sales Growth (2012-2017)
    6.6 Consumer Goods Sales Growth (2012-2017)
    6.7 Others Sales Growth (2012-2017)
7 United States Advertising Sales, Revenue, by Type, Application and Manufacturers
    7.1 United States Advertising Revenue, Sales and Growth Rate (2012-2017)
    7.2 United States Advertising Sales and Market Share by Type
    7.3 United States Advertising Sales by Application (2012-2017)
    7.4 United States Advertising Sales, Revenue and Market Share by Manufacturer
        7.4.1 United States Advertising Sales and Market Share by Manufacturer
        7.4.2 United States Advertising Revenue and Market Share by Manufacturer
    7.5 United States Advertising Export and Import (2012-2017)
8 Canada Advertising Sales, Revenue, by Type, Application and Manufacturers
    8.1 Canada Advertising Revenue, Sales and Growth Rate (2012-2017)
    8.2 Canada Advertising Sales and Market Share by Type
    8.3 Canada Advertising Sales by Application (2012-2017)
    8.4 Canada Advertising Sales, Revenue and Market Share by Manufacturer
        8.4.1 Canada Advertising Sales and Market Share by Manufacturer
        8.4.2 Canada Advertising Revenue and Market Share by Manufacturer
    8.5 Canada Advertising Export and Import (2012-2017)
9 Mexico Advertising Sales, Revenue, by Type, Application and Manufacturers
    9.1 Mexico Advertising Revenue, Sales and Growth Rate (2012-2017)
    9.2 Mexico Advertising Sales and Market Share by Type
    9.3 Mexico Advertising Sales by Application (2012-2017)
    9.4 Mexico Advertising Sales, Revenue and Market Share by Manufacturer
        9.4.1 Mexico Advertising Sales and Market Share by Manufacturer
        9.4.2 Mexico Advertising Revenue and Market Share by Manufacturer
    9.5 Mexico Advertising Export and Import (2012-2017)
10 Advertising Market Forecast (2017-2022)
    10.1 North America Advertising Sales, Revenue and Growth Rate (2017-2022)
    10.2 Advertising Market Forecast by Countries (2017-2022)
        10.2.1 United States Advertising Forecast (2017-2022)
        10.2.2 Canada Advertising Forecast (2017-2022)
        10.2.3 Mexico Advertising Forecast (2017-2022)
    10.3 Advertising Market Forecast by Type (2017-2022)
    10.4 Advertising Market Forecast by Application (2017-2022)
11 Advertising Manufacturing Cost Analysis
    11.1 Advertising Key Raw Materials Analysis
        11.1.1 Key Raw Materials
        11.1.2 Price Trend of Key Raw Materials
        11.1.3 Key Suppliers of Raw Materials
        11.1.4 Market Concentration Rate of Raw Materials
    11.2 Proportion of Manufacturing Cost Structure
        11.2.1 Raw Materials
        11.2.2 Labor Cost
        11.2.3 Manufacturing Expenses
    11.3 Manufacturing Process Analysis of Advertising
12 Industrial Chain, Sourcing Strategy and Downstream Buyers
    12.1 Advertising Industrial Chain Analysis
    12.2 Upstream Raw Materials Sourcing
    12.3 Raw Materials Sources of Advertising Major Manufacturers in 2016
    12.4 Downstream Buyers
13 Sales Channel, Distributors, Traders and Dealers
    13.1 Sales Channel
        13.1.1 Direct Marketing
        13.1.2 Indirect Marketing
        13.1.3 Marketing Channel Future Trend
    13.2 Distributors, Traders and Dealers
14 Research Findings and Conclusion
15 Appendix
    15.1 Methodology
    15.2 Analyst Introduction
    15.3 Data Source

                        
            

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