Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.

Scope of the Report:

This report focuses on the Marketing Automation Software in North America and Europe market, especially in United States, United Kingdom, Canada, Germany, France, Italy and Spain. This report categorizes the market based on manufacturers, countries/Regions, type and application.

Market Segment by Manufacturers, this report covers

HubSpot

Marketo

Act-On Software

Salesforce

Adobe Systems

Oracle

Infusionsoft

IBM

Cognizant

ETrigue

GreenRope

Hatchbuck

IContact

LeadSquared

MarcomCentral

Salesfusion

SALESmanago

SAP

SAS Institute

SharpSpring

Aprimo

Market Segment by Countries, covering

United States

United Kingdom

Canada

Germany

France

Italy

Spain

Market Segment by Type, covers

Campaign Management

Email Marketing

Mobile Application

Inbound Marketing

Lead Nurturing and Lead Scoring

Reporting and Analytics

Social Media Marketing

Others

Market Segment by Applications, can be divided into

Large Enterprises

Small and Mid-sized Enterprises (SMEs)

There are 19 Chapters to deeply display the North America and Europe Marketing Automation Software market.

Chapter 1, to describe Marketing Automation Software Introduction, product type and application, market overview, market analysis by countries, market opportunities, market risk, market driving force;

Chapter 2, to analyze the manufacturers of Marketing Automation Software, with profile, main business, news, sales, price, revenue and market share in 2016 and 2017;

Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;

Chapter 4, to show the North America and Europe market by countries, covering United States, United Kingdom, Canada, France, Germany, Italy and Spain, with sales, price, revenue and market share of Marketing Automation Software, for each country, from 2013 to 2018;

Chapter 5 and 6, to show the market by type and application, with sales, price, revenue, market share and growth rate by type, application, from 2013 to 2018;

Chapter 7, 8, 9, 10, 11, 12 and 13 to analyze the key countries by manufacturers, Type and Application, covering 7 countries, with sales, revenue and market share by manufacturers, types and applications;

Chapter 14, Marketing Automation Software market forecast, by countries, type and application, with sales, price, revenue and growth rate forecast, from 2018 to 2023;

Chapter 15, to analyze the manufacturing cost, key raw materials and manufacturing process, etc.

Chapter 16, to analyze the industrial chain, sourcing strategy and downstream end users (buyers);

Chapter 17, to describe sales channel, distributors, traders, dealers, etc.

Chapter 18 and 19, to describe the research findings and conclusion, appendix, methodology and data source.


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Table Of Content

Table of Contents
1 Market Overview
    1.1 Marketing Automation Software Introduction
    1.2 Market Analysis by Type
        1.2.1 Campaign Management
        1.2.2 Email Marketing
        1.2.3 Mobile Application
        1.2.4 Inbound Marketing
        1.2.5 Lead Nurturing and Lead Scoring
        1.2.6 Reporting and Analytics
        1.2.7 Social Media Marketing
        1.2.8 Others
    1.3 Market Analysis by Applications
        1.3.1 Large Enterprises
        1.3.2 Small and Mid-sized Enterprises (SMEs)
    1.4 Market Analysis by Countries
        1.4.1 United States Status and Prospect (2013-2023)
        1.4.2 Canada Status and Prospect (2013-2023)
        1.4.3 United Kingdom Status and Prospect (2013-2023)
        1.4.4 Germany Status and Prospect (2013-2023)
        1.4.5 France Status and Prospect (2013-2023)
        1.4.6 Italy Status and Prospect (2013-2023)
        1.4.7 Spain Status and Prospect (2013-2023)
    1.5 Market Dynamics
        1.5.1 Market Opportunities
        1.5.2 Market Risk
        1.5.3 Market Driving Force
2 Manufacturers Profiles
    2.1 HubSpot
        2.1.1 Business Overview
        2.1.2 Marketing Automation Software Type and Applications
            2.1.2.1 Type 1
            2.1.2.2 Type 2
        2.1.3 HubSpot Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.2 Marketo
        2.2.1 Business Overview
        2.2.2 Marketing Automation Software Type and Applications
            2.2.2.1 Type 1
            2.2.2.2 Type 2
        2.2.3 Marketo Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.3 Act-On Software
        2.3.1 Business Overview
        2.3.2 Marketing Automation Software Type and Applications
            2.3.2.1 Type 1
            2.3.2.2 Type 2
        2.3.3 Act-On Software Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.4 Salesforce
        2.4.1 Business Overview
        2.4.2 Marketing Automation Software Type and Applications
            2.4.2.1 Type 1
            2.4.2.2 Type 2
        2.4.3 Salesforce Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.5 Adobe Systems
        2.5.1 Business Overview
        2.5.2 Marketing Automation Software Type and Applications
            2.5.2.1 Type 1
            2.5.2.2 Type 2
        2.5.3 Adobe Systems Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.6 Oracle
        2.6.1 Business Overview
        2.6.2 Marketing Automation Software Type and Applications
            2.6.2.1 Type 1
            2.6.2.2 Type 2
        2.6.3 Oracle Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.7 Infusionsoft
        2.7.1 Business Overview
        2.7.2 Marketing Automation Software Type and Applications
            2.7.2.1 Type 1
            2.7.2.2 Type 2
        2.7.3 Infusionsoft Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.8 IBM
        2.8.1 Business Overview
        2.8.2 Marketing Automation Software Type and Applications
            2.8.2.1 Type 1
            2.8.2.2 Type 2
        2.8.3 IBM Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.9 Cognizant
        2.9.1 Business Overview
        2.9.2 Marketing Automation Software Type and Applications
            2.9.2.1 Type 1
            2.9.2.2 Type 2
        2.9.3 Cognizant Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.10 ETrigue
        2.10.1 Business Overview
        2.10.2 Marketing Automation Software Type and Applications
            2.10.2.1 Type 1
            2.10.2.2 Type 2
        2.10.3 ETrigue Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.11 GreenRope
        2.11.1 Business Overview
        2.11.2 Marketing Automation Software Type and Applications
            2.11.2.1 Type 1
            2.11.2.2 Type 2
        2.11.3 GreenRope Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.12 Hatchbuck
        2.12.1 Business Overview
        2.12.2 Marketing Automation Software Type and Applications
            2.12.2.1 Type 1
            2.12.2.2 Type 2
        2.12.3 Hatchbuck Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.13 IContact
        2.13.1 Business Overview
        2.13.2 Marketing Automation Software Type and Applications
            2.13.2.1 Type 1
            2.13.2.2 Type 2
        2.13.3 IContact Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.14 LeadSquared
        2.14.1 Business Overview
        2.14.2 Marketing Automation Software Type and Applications
            2.14.2.1 Type 1
            2.14.2.2 Type 2
        2.14.3 LeadSquared Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.15 MarcomCentral
        2.15.1 Business Overview
        2.15.2 Marketing Automation Software Type and Applications
            2.15.2.1 Type 1
            2.15.2.2 Type 2
        2.15.3 MarcomCentral Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.16 Salesfusion
        2.16.1 Business Overview
        2.16.2 Marketing Automation Software Type and Applications
            2.16.2.1 Type 1
            2.16.2.2 Type 2
        2.16.3 Salesfusion Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.17 SALESmanago
        2.17.1 Business Overview
        2.17.2 Marketing Automation Software Type and Applications
            2.17.2.1 Type 1
            2.17.2.2 Type 2
        2.17.3 SALESmanago Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.18 SAP
        2.18.1 Business Overview
        2.18.2 Marketing Automation Software Type and Applications
            2.18.2.1 Type 1
            2.18.2.2 Type 2
        2.18.3 SAP Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.19 SAS Institute
        2.19.1 Business Overview
        2.19.2 Marketing Automation Software Type and Applications
            2.19.2.1 Type 1
            2.19.2.2 Type 2
        2.19.3 SAS Institute Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.20 SharpSpring
        2.20.1 Business Overview
        2.20.2 Marketing Automation Software Type and Applications
            2.20.2.1 Type 1
            2.20.2.2 Type 2
        2.20.3 SharpSpring Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
    2.21 Aprimo
        2.21.1 Business Overview
        2.2.2 Marketing Automation Software Type and Applications
            2.21.2.1 Type 1
            2.21.2.2 Type 2
        2.21.3 Aprimo Marketing Automation Software Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
3 North America and Europe Marketing Automation Software Market Competition, by Manufacturer
    3.1 North America and Europe Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
    3.2 North America and Europe Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
        3.2.1 North America and Europe Marketing Automation Software Revenue by Manufacturer (2016-2017)
        3.2.2 North America and Europe Marketing Automation Software Revenue Market Share by Manufacturer (2016-2017)
    3.3 North America and Europe Marketing Automation Software Price by Manufacturers (2016-2017)
    3.4 Market Concentration Rate
        3.4.1 Top 3 Marketing Automation Software Manufacturer Market Share (2016-2017)
        3.4.2 Top 5 Marketing Automation Software Manufacturer Market Share (2016-2017)
    3.5 Market Competition Trend
4 North America and Europe Marketing Automation Software Market Analysis by Countries/Regions
    4.1 North America and Europe Marketing Automation Software Sales Market Share by Countries/Regions
    4.2 North America and Europe Marketing Automation Software Sales by Countries/Regions (2013-2018)
        4.2.1 North America and Europe Marketing Automation Software Sales by Countries/Regions (2013-2018)
        4.2.2 North America and Europe Marketing Automation Software Sales Market Share by Countries (2013-2018)
    4.3 North America and Europe Marketing Automation Software Revenue (Value) by Countries (2013-2018)
        4.3.1 North America and Europe Marketing Automation Software Revenue and Growth Rate (2013-2018)
        4.3.2 North America and Europe Marketing Automation Software Revenue Market Share by Countries (2013-2018)
5 North America and Europe Market Segmentation Marketing Automation Software by Type
    5.1 North America and Europe Marketing Automation Software Sales, Revenue and Market Share by Type (2013-2018)
        5.1.1 North America and Europe Marketing Automation Software Sales and Market Share by Type (2013-2018)
        5.1.2 North America and Europe Marketing Automation Software Revenue and Market Share by Type (2013-2018)
    5.2 Campaign Management Sales Growth and Price
        5.2.1 North America and Europe Campaign Management Sales Growth (2013-2018)
        5.2.2 North America and Europe Campaign Management Price (2013-2018)
    5.3 Email Marketing Sales Growth and Price
        5.3.1 North America and Europe Email Marketing Sales Growth (2013-2018)
        5.3.2 North America and Europe Email Marketing Price (2013-2018)
    5.4 Mobile Application Sales Growth and Price
        5.4.1 North America and Europe Mobile Application Sales Growth (2013-2018)
    5.5 Inbound Marketing Sales Growth and Price
        5.5.1 North America and Europe Inbound Marketing Sales Growth (2013-2018)
        5.5.2 North America and Europe Inbound Marketing Price (2013-2018)
    5.6 Lead Nurturing and Lead Scoring Sales Growth and Price
        5.6.1 North America and Europe Lead Nurturing and Lead Scoring Sales Growth (2013-2018)
        5.6.2 North America and Europe Lead Nurturing and Lead Scoring Price (2013-2018)
    5.7 Reporting and Analytics Sales Growth and Price
        5.7.1 North America and Europe Reporting and Analytics Sales Growth (2013-2018)
        5.7.2 North America and Europe Reporting and Analytics Price (2013-2018)
    5.8 Social Media Marketing Sales Growth and Price
        5.8.1 North America and Europe Social Media Marketing Sales Growth (2013-2018)
        5.8.2 North America and Europe Social Media Marketing Price (2013-2018)
    5.9 Others Sales Growth and Price
        5.9.1 North America and Europe Others Sales Growth (2013-2018)
        5.9.2 North America and Europe Others Price (2013-2018)
6 North America and Europe Market Segmentation Marketing Automation Software by Application
    6.1 North America and Europe Marketing Automation Software Sales Market Share by Application (2013-2018)
    6.2 Large Enterprises Sales Growth (2013-2018)
    6.3 Small and Mid-sized Enterprises (SMEs) Sales Growth (2013-2018)
7 United States Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    7.1 United States Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    7.2 United States Marketing Automation Software Sales and Market Share by Type (2013-2018)
        7.2.1 United States Marketing Automation Software Sales by Type (2013-2018)
        7.2.2 United States Marketing Automation Software Sales Market Share by Type (2013-2018)
    7.3 United States Marketing Automation Software Sales and Market Share by Application (2013-2018)
        7.3.1 United States Marketing Automation Software Sales by Application (2013-2018)
        7.3.2 United States Marketing Automation Software Sales Market Share by Application (2013-2018)
    7.4 United States Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
    7.4.1 United States Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        7.4.2 United States Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    7.5 United States Marketing Automation Software Export and Import (2013-2018)
8 United Kingdom Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    8.1 United Kingdom Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    8.2 United Kingdom Marketing Automation Software Sales and Market Share by Type (2016-2017)
        8.2.1 United Kingdom Marketing Automation Software Sales by Type (2013-2018)
        8.2.2 United Kingdom Marketing Automation Software Sales Market Share by Type (2013-2018)
    8.3 United Kingdom Marketing Automation Software Sales and Market Share by Application (2013-2018)
        8.3.1 United Kingdom Marketing Automation Software Sales by Application (2013-2018)
        8.3.2 United Kingdom Marketing Automation Software Sales Market Share by Application (2013-2018)
    8.4 United Kingdom Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        8.4.1 United Kingdom Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        8.4.2 United Kingdom Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    8.5 United Kingdom Marketing Automation Software Export and Import (2013-2018)
9 Canada Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    9.1 Canada Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    9.2 Canada Marketing Automation Software Sales and Market Share by Type (2013-2018)
        9.2.1 Canada Marketing Automation Software Sales by Type (2013-2018)
        9.2.2 Canada Marketing Automation Software Sales Market Share by Type (2013-2018)
9.3 Canada "&Sheet1!$B$1&" Sales and Market Share by Application (2013-2018)"
        9.3.1 Canada Marketing Automation Software Sales by Application (2013-2018)
        9.3.2 Canada Marketing Automation Software Sales Market Share by Application (2013-2018)
    9.4 Canada Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        9.4.1 Canada Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        9.4.2 Canada Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    9.5 Canada Marketing Automation Software Export and Import (2013-2018)
10 Germany Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    10.1 Germany Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    10.2 Germany Marketing Automation Software Sales and Market Share by Type (2013-2018)
        10.2.1 Germany Marketing Automation Software Sales by Type (2013-2018)
        10.2.2 Germany Marketing Automation Software Sales Market Share by Type (2013-2018)
    10.3 Germany Marketing Automation Software Sales and Market Share by Application (2013-2018)
        10.3.1 Germany Marketing Automation Software Sales by Application (2013-2018)
        10.3.2 Germany Marketing Automation Software Sales Market Share by Application (2013-2018)
    10.4 Germany Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        10.4.1 Germany Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        10.4.2 Germany Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    10.5 Germany Marketing Automation Software Export and Import (2013-2018)
11 France Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    11.1 France Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    11.2 France Marketing Automation Software Sales and Market Share by Type (2013-2018)
        11.2.1 France Marketing Automation Software Sales by Type (2013-2018)
        11.2.2 France Marketing Automation Software Sales Market Share by Type (2013-2018)
11.3 France "&Sheet1!$B$1&" Sales by Application (2013-2018)"
        11.3.1 France Marketing Automation Software Sales by Application (2013-2018)
        11.3.2 France Marketing Automation Software Sales Market Share by Application (2013-2018)
    11.4 France Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        11.4.1 France Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        11.4.2 France Marketing Automation Software Revenue and Market Share by Manufacturer
    11.5 France Marketing Automation Software Export and Import (2013-2018)
12 Italy Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    12.1 Italy Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    12.2 Italy Marketing Automation Software Sales and Market Share by Type (2013-2018)
        12.2.1 Italy Marketing Automation Software Sales by Type (2013-2018)
        12.2.2 Italy Marketing Automation Software Sales Market Share by Type (2013-2018)
    12.3 Italy Marketing Automation Software Sales and Market Share by Application (2013-2018)
        12.3.1 Italy Marketing Automation Software Sales by Application (2013-2018)
        12.3.2 Italy Marketing Automation Software Sales Market Share by Application (2013-2018)
    12.4 Italy Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        12.4.1 Italy Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        12.4.2 Italy Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    12.5 Italy Marketing Automation Software Export and Import (2013-2018)
13 Spain Marketing Automation Software Sales, Revenue, by Type, Application and Manufacturers
    13.1 Spain Marketing Automation Software Revenue, Sales and Growth Rate (2013-2018)
    13.2 Spain Marketing Automation Software Sales and Market Share by Type (2013-2018)
        13.2.1 Spain Marketing Automation Software Sales by Type (2013-2018)
        13.2.2 Spain Marketing Automation Software Sales Market Share by Type (2013-2018)
    13.3 Spain Marketing Automation Software Sales by Application (2013-2018)
        13.3.1 Spain Marketing Automation Software Sales by Application (2013-2018)
        13.3.2 Spain Marketing Automation Software Sales Market Share by Application (2013-2018)
    13.4 Spain Marketing Automation Software Sales, Revenue and Market Share by Manufacturer (2016-2017)
        13.4.1 Spain Marketing Automation Software Sales and Market Share by Manufacturer (2016-2017)
        13.4.2 Spain Marketing Automation Software Revenue and Market Share by Manufacturer (2016-2017)
    13.5 Spain Marketing Automation Software Export and Import (2013-2018)
14 Marketing Automation Software Market Forecast (2018-2023)
    14.1 North America and Europe Marketing Automation Software Sales, Revenue and Growth Rate (2018-2023)
    14.2 Marketing Automation Software Market Forecast by Countries/Regions (2018-2023)
        14.2.1 United States Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.2 United Kingdom Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.3 Canada Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.4 Germany Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.5 France Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.6 Italy Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
        14.2.7 Spain Marketing Automation Software Sales and Growth Rate Forecast (2018-2023)
14.3 Marketing Automation Software Market Forecast by Type (2018-2023)
        14.3.1 North America and Europe Marketing Automation Software Sales Forecast by Type (2018-2023)
        14.3.2 North America and Europe Marketing Automation Software Market Share Forecast by Type (2018-2023)
14.4 Marketing Automation Software Market Forecast by Application (2018-2023)
        14.4.1 North America and Europe Marketing Automation Software Sales Forecast by Application (2018-2023)
        14.4.2 North America and Europe Marketing Automation Software Market Share Forecast by Application (2018-2023)
15 Marketing Automation Software Manufacturing Cost Analysis
    15.1 Marketing Automation Software Key Raw Materials Analysis
        15.1.1 Key Raw Materials
        15.1.2 Price Trend of Key Raw Materials
        15.1.3 Key Suppliers of Raw Materials
        15.1.4 Market Concentration Rate of Raw Materials
    15.2 Proportion of Manufacturing Cost Structure
        15.2.1 Raw Materials
        15.2.2 Labor Cost
        15.2.3 Manufacturing Expenses
    15.3 Manufacturing Process Analysis of Marketing Automation Software
16 Industrial Chain, Sourcing Strategy and Downstream Buyers
    16.1 Marketing Automation Software Industrial Chain Analysis
    16.2 Upstream Raw Materials Sourcing
    16.3 Raw Materials Sources of Marketing Automation Software Major Manufacturers in 2017
    16.4 Downstream Buyers
17 Sales Channel, Distributors, Traders and Dealers
    17.1 Sales Channel
        17.1.1 Direct Marketing
        17.1.2 Indirect Marketing
        17.1.3 Marketing Channel Future Trend
    17.2 Distributors, Traders and Dealers
18 Research Findings and Conclusion
19 Appendix
    19.1 Methodology
    19.2 Data Source

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