This report studies the Shortening market, Shortening refers to edible fats or vegetable or animal origin used in baked goods primarily to improve the eating qualities of the finished product thorugh making it tender and 'short'. There is a variety of shortenings available. These differ mainly in their origin, flavor, and consistency.
Scope of the Report:
This report focuses on the Shortening in North America and Europe market, especially in United States, United Kingdom, Canada, Germany, France, Italy and Spain. This report categorizes the market based on manufacturers, countries/Regions, type and application.
Market Segment by Manufacturers, this report covers
Olenex
ADM
Walter Rau
Y?ld?z Holding
VFI GmbH
AAK
Zeelandia
Puratos
Princes Group
HAS Group
Market Segment by Countries, covering
United States
United Kingdom
Canada
Germany
France
Italy
Spain
Market Segment by Type, covers
All Purpose Shortening
Emulsified Shortening
High Stability Shortening
Market Segment by Applications, can be divided into
Baking
Frying
Confectionery and Pastry
Other
There are 19 Chapters to deeply display the North America and Europe Shortening market.
Chapter 1, to describe Shortening Introduction, product type and application, market overview, market analysis by countries, market opportunities, market risk, market driving force;
Chapter 2, to analyze the manufacturers of Shortening, with profile, main business, news, sales, price, revenue and market share in 2016 and 2017;
Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;
Chapter 4, to show the North America and Europe market by countries, covering United States, United Kingdom, Canada, France, Germany, Italy and Spain, with sales, price, revenue and market share of Shortening, for each country, from 2013 to 2018;
Chapter 5 and 6, to show the market by type and application, with sales, price, revenue, market share and growth rate by type, application, from 2013 to 2018;
Chapter 7, 8, 9, 10, 11, 12 and 13 to analyze the key countries by manufacturers, Type and Application, covering 7 countries, with sales, revenue and market share by manufacturers, types and applications;
Chapter 14, Shortening market forecast, by countries, type and application, with sales, price, revenue and growth rate forecast, from 2018 to 2023;
Chapter 15, to analyze the manufacturing cost, key raw materials and manufacturing process, etc.
Chapter 16, to analyze the industrial chain, sourcing strategy and downstream end users (buyers);
Chapter 17, to describe sales channel, distributors, traders, dealers, etc.
Chapter 18 and 19, to describe the research findings and conclusion, appendix, methodology and data source.
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Table Of Content
Table of Contents
1 Market Overview
1.1 Shortening Introduction
1.2 Market Analysis by Type
1.2.1 All Purpose Shortening
1.2.2 Emulsified Shortening
1.2.3 High Stability Shortening
1.3 Market Analysis by Applications
1.3.1 Baking
1.3.2 Frying
1.3.3 Confectionery and Pastry
1.3.4 Other
1.4 Market Analysis by Countries
1.4.1 United States Status and Prospect (2013-2023)
1.4.2 Canada Status and Prospect (2013-2023)
1.4.3 United Kingdom Status and Prospect (2013-2023)
1.4.4 Germany Status and Prospect (2013-2023)
1.4.5 France Status and Prospect (2013-2023)
1.4.6 Italy Status and Prospect (2013-2023)
1.4.7 Spain Status and Prospect (2013-2023)
1.5 Market Dynamics
1.5.1 Market Opportunities
1.5.2 Market Risk
1.5.3 Market Driving Force
2 Manufacturers Profiles
2.1 Olenex
2.1.1 Business Overview
2.1.2 Shortening Type and Applications
2.1.2.1 Type 1
2.1.2.2 Type 2
2.1.3 Olenex Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.2 ADM
2.2.1 Business Overview
2.2.2 Shortening Type and Applications
2.2.2.1 Type 1
2.2.2.2 Type 2
2.2.3 ADM Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.3 Walter Rau
2.3.1 Business Overview
2.3.2 Shortening Type and Applications
2.3.2.1 Type 1
2.3.2.2 Type 2
2.3.3 Walter Rau Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.4 Y?ld?z Holding
2.4.1 Business Overview
2.4.2 Shortening Type and Applications
2.4.2.1 Type 1
2.4.2.2 Type 2
2.4.3 Y?ld?z Holding Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.5 VFI GmbH
2.5.1 Business Overview
2.5.2 Shortening Type and Applications
2.5.2.1 Type 1
2.5.2.2 Type 2
2.5.3 VFI GmbH Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.6 AAK
2.6.1 Business Overview
2.6.2 Shortening Type and Applications
2.6.2.1 Type 1
2.6.2.2 Type 2
2.6.3 AAK Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.7 Zeelandia
2.7.1 Business Overview
2.7.2 Shortening Type and Applications
2.7.2.1 Type 1
2.7.2.2 Type 2
2.7.3 Zeelandia Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.8 Puratos
2.8.1 Business Overview
2.8.2 Shortening Type and Applications
2.8.2.1 Type 1
2.8.2.2 Type 2
2.8.3 Puratos Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.9 Princes Group
2.9.1 Business Overview
2.9.2 Shortening Type and Applications
2.9.2.1 Type 1
2.9.2.2 Type 2
2.9.3 Princes Group Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.10 HAS Group
2.10.1 Business Overview
2.10.2 Shortening Type and Applications
2.10.2.1 Type 1
2.10.2.2 Type 2
2.10.3 HAS Group Shortening Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
3 North America and Europe Shortening Market Competition, by Manufacturer
3.1 North America and Europe Shortening Sales and Market Share by Manufacturer (2016-2017)
3.2 North America and Europe Shortening Revenue and Market Share by Manufacturer (2016-2017)
3.2.1 North America and Europe Shortening Revenue by Manufacturer (2016-2017)
3.2.2 North America and Europe Shortening Revenue Market Share by Manufacturer (2016-2017)
3.3 North America and Europe Shortening Price by Manufacturers (2016-2017)
3.4 Market Concentration Rate
3.4.1 Top 3 Shortening Manufacturer Market Share (2016-2017)
3.4.2 Top 5 Shortening Manufacturer Market Share (2016-2017)
3.5 Market Competition Trend
4 North America and Europe Shortening Market Analysis by Countries/Regions
4.1 North America and Europe Shortening Sales Market Share by Countries/Regions
4.2 North America and Europe Shortening Sales by Countries/Regions (2013-2018)
4.2.1 North America and Europe Shortening Sales by Countries/Regions (2013-2018)
4.2.2 North America and Europe Shortening Sales Market Share by Countries (2013-2018)
4.3 North America and Europe Shortening Revenue (Value) by Countries (2013-2018)
4.3.1 North America and Europe Shortening Revenue and Growth Rate (2013-2018)
4.3.2 North America and Europe Shortening Revenue Market Share by Countries (2013-2018)
5 North America and Europe Market Segmentation Shortening by Type
5.1 North America and Europe Shortening Sales, Revenue and Market Share by Type (2013-2018)
5.1.1 North America and Europe Shortening Sales and Market Share by Type (2013-2018)
5.1.2 North America and Europe Shortening Revenue and Market Share by Type (2013-2018)
5.2 All Purpose Shortening Sales Growth and Price
5.2.1 North America and Europe All Purpose Shortening Sales Growth (2013-2018)
5.2.2 North America and Europe All Purpose Shortening Price (2013-2018)
5.3 Emulsified Shortening Sales Growth and Price
5.3.1 North America and Europe Emulsified Shortening Sales Growth (2013-2018)
5.3.2 North America and Europe Emulsified Shortening Price (2013-2018)
5.4 High Stability Shortening Sales Growth and Price
5.4.1 North America and Europe High Stability Shortening Sales Growth (2013-2018)
6 North America and Europe Market Segmentation Shortening by Application
6.1 North America and Europe Shortening Sales Market Share by Application (2013-2018)
6.2 Baking Sales Growth (2013-2018)
6.3 Frying Sales Growth (2013-2018)
6.4 Confectionery and Pastry Sales Growth (2013-2018)
6.5 Other Sales Growth (2013-2018)
7 United States Shortening Sales, Revenue, by Type, Application and Manufacturers
7.1 United States Shortening Revenue, Sales and Growth Rate (2013-2018)
7.2 United States Shortening Sales and Market Share by Type (2013-2018)
7.2.1 United States Shortening Sales by Type (2013-2018)
7.2.2 United States Shortening Sales Market Share by Type (2013-2018)
7.3 United States Shortening Sales and Market Share by Application (2013-2018)
7.3.1 United States Shortening Sales by Application (2013-2018)
7.3.2 United States Shortening Sales Market Share by Application (2013-2018)
7.4 United States Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
7.4.1 United States Shortening Sales and Market Share by Manufacturer (2016-2017)
7.4.2 United States Shortening Revenue and Market Share by Manufacturer (2016-2017)
7.5 United States Shortening Export and Import (2013-2018)
8 United Kingdom Shortening Sales, Revenue, by Type, Application and Manufacturers
8.1 United Kingdom Shortening Revenue, Sales and Growth Rate (2013-2018)
8.2 United Kingdom Shortening Sales and Market Share by Type (2016-2017)
8.2.1 United Kingdom Shortening Sales by Type (2013-2018)
8.2.2 United Kingdom Shortening Sales Market Share by Type (2013-2018)
8.3 United Kingdom Shortening Sales and Market Share by Application (2013-2018)
8.3.1 United Kingdom Shortening Sales by Application (2013-2018)
8.3.2 United Kingdom Shortening Sales Market Share by Application (2013-2018)
8.4 United Kingdom Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
8.4.1 United Kingdom Shortening Sales and Market Share by Manufacturer (2016-2017)
8.4.2 United Kingdom Shortening Revenue and Market Share by Manufacturer (2016-2017)
8.5 United Kingdom Shortening Export and Import (2013-2018)
9 Canada Shortening Sales, Revenue, by Type, Application and Manufacturers
9.1 Canada Shortening Revenue, Sales and Growth Rate (2013-2018)
9.2 Canada Shortening Sales and Market Share by Type (2013-2018)
9.2.1 Canada Shortening Sales by Type (2013-2018)
9.2.2 Canada Shortening Sales Market Share by Type (2013-2018)
9.3 Canada "&Sheet1!$B$1&" Sales and Market Share by Application (2013-2018)"
9.3.1 Canada Shortening Sales by Application (2013-2018)
9.3.2 Canada Shortening Sales Market Share by Application (2013-2018)
9.4 Canada Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
9.4.1 Canada Shortening Sales and Market Share by Manufacturer (2016-2017)
9.4.2 Canada Shortening Revenue and Market Share by Manufacturer (2016-2017)
9.5 Canada Shortening Export and Import (2013-2018)
10 Germany Shortening Sales, Revenue, by Type, Application and Manufacturers
10.1 Germany Shortening Revenue, Sales and Growth Rate (2013-2018)
10.2 Germany Shortening Sales and Market Share by Type (2013-2018)
10.2.1 Germany Shortening Sales by Type (2013-2018)
10.2.2 Germany Shortening Sales Market Share by Type (2013-2018)
10.3 Germany Shortening Sales and Market Share by Application (2013-2018)
10.3.1 Germany Shortening Sales by Application (2013-2018)
10.3.2 Germany Shortening Sales Market Share by Application (2013-2018)
10.4 Germany Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
10.4.1 Germany Shortening Sales and Market Share by Manufacturer (2016-2017)
10.4.2 Germany Shortening Revenue and Market Share by Manufacturer (2016-2017)
10.5 Germany Shortening Export and Import (2013-2018)
11 France Shortening Sales, Revenue, by Type, Application and Manufacturers
11.1 France Shortening Revenue, Sales and Growth Rate (2013-2018)
11.2 France Shortening Sales and Market Share by Type (2013-2018)
11.2.1 France Shortening Sales by Type (2013-2018)
11.2.2 France Shortening Sales Market Share by Type (2013-2018)
11.3 France "&Sheet1!$B$1&" Sales by Application (2013-2018)"
11.3.1 France Shortening Sales by Application (2013-2018)
11.3.2 France Shortening Sales Market Share by Application (2013-2018)
11.4 France Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
11.4.1 France Shortening Sales and Market Share by Manufacturer (2016-2017)
11.4.2 France Shortening Revenue and Market Share by Manufacturer
11.5 France Shortening Export and Import (2013-2018)
12 Italy Shortening Sales, Revenue, by Type, Application and Manufacturers
12.1 Italy Shortening Revenue, Sales and Growth Rate (2013-2018)
12.2 Italy Shortening Sales and Market Share by Type (2013-2018)
12.2.1 Italy Shortening Sales by Type (2013-2018)
12.2.2 Italy Shortening Sales Market Share by Type (2013-2018)
12.3 Italy Shortening Sales and Market Share by Application (2013-2018)
12.3.1 Italy Shortening Sales by Application (2013-2018)
12.3.2 Italy Shortening Sales Market Share by Application (2013-2018)
12.4 Italy Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
12.4.1 Italy Shortening Sales and Market Share by Manufacturer (2016-2017)
12.4.2 Italy Shortening Revenue and Market Share by Manufacturer (2016-2017)
12.5 Italy Shortening Export and Import (2013-2018)
13 Spain Shortening Sales, Revenue, by Type, Application and Manufacturers
13.1 Spain Shortening Revenue, Sales and Growth Rate (2013-2018)
13.2 Spain Shortening Sales and Market Share by Type (2013-2018)
13.2.1 Spain Shortening Sales by Type (2013-2018)
13.2.2 Spain Shortening Sales Market Share by Type (2013-2018)
13.3 Spain Shortening Sales by Application (2013-2018)
13.3.1 Spain Shortening Sales by Application (2013-2018)
13.3.2 Spain Shortening Sales Market Share by Application (2013-2018)
13.4 Spain Shortening Sales, Revenue and Market Share by Manufacturer (2016-2017)
13.4.1 Spain Shortening Sales and Market Share by Manufacturer (2016-2017)
13.4.2 Spain Shortening Revenue and Market Share by Manufacturer (2016-2017)
13.5 Spain Shortening Export and Import (2013-2018)
14 Shortening Market Forecast (2018-2023)
14.1 North America and Europe Shortening Sales, Revenue and Growth Rate (2018-2023)
14.2 Shortening Market Forecast by Countries/Regions (2018-2023)
14.2.1 United States Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.2 United Kingdom Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.3 Canada Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.4 Germany Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.5 France Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.6 Italy Shortening Sales and Growth Rate Forecast (2018-2023)
14.2.7 Spain Shortening Sales and Growth Rate Forecast (2018-2023)
14.3 Shortening Market Forecast by Type (2018-2023)
14.3.1 North America and Europe Shortening Sales Forecast by Type (2018-2023)
14.3.2 North America and Europe Shortening Market Share Forecast by Type (2018-2023)
14.4 Shortening Market Forecast by Application (2018-2023)
14.4.1 North America and Europe Shortening Sales Forecast by Application (2018-2023)
14.4.2 North America and Europe Shortening Market Share Forecast by Application (2018-2023)
15 Shortening Manufacturing Cost Analysis
15.1 Shortening Key Raw Materials Analysis
15.1.1 Key Raw Materials
15.1.2 Price Trend of Key Raw Materials
15.1.3 Key Suppliers of Raw Materials
15.1.4 Market Concentration Rate of Raw Materials
15.2 Proportion of Manufacturing Cost Structure
15.2.1 Raw Materials
15.2.2 Labor Cost
15.2.3 Manufacturing Expenses
15.3 Manufacturing Process Analysis of Shortening
16 Industrial Chain, Sourcing Strategy and Downstream Buyers
16.1 Shortening Industrial Chain Analysis
16.2 Upstream Raw Materials Sourcing
16.3 Raw Materials Sources of Shortening Major Manufacturers in 2017
16.4 Downstream Buyers
17 Sales Channel, Distributors, Traders and Dealers
17.1 Sales Channel
17.1.1 Direct Marketing
17.1.2 Indirect Marketing
17.1.3 Marketing Channel Future Trend
17.2 Distributors, Traders and Dealers
18 Research Findings and Conclusion
19 Appendix
19.1 Methodology
19.2 Data Source
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